Chapters 4 and 5: Equilibrium and Elasticity Flashcards
Equilibrium
a state of a market where there is no tendency for change in supply or demand; there will always be sufficient buyers and sellers
Demand Shifters in Equilibrium
when demand INCREASES: equilibrium price and quantity demanded rises.
when demand DECREASES: equilibrium price and quantity demanded falls.
Supply Shifters in Equilibrium
when supply INCREASES: equilibrium price increases, quantity falls.
when supply DECREASES: equilibrium price decreases, quantity rises.
Shortage
quantity demanded is greater than quantity supplied; prices rise
Surplus
quantity supplied is greater than quantity demanded; prices fall
Price Elasticity of Demand
a measure of how responsive buyers are to price changes; elastic = greater than 1, inelastic = smaller than 1
Determinants of Elasticity of Demand
all about sustainability; INCREASE (competition, brands, consumer search, demand) or DECREASE (necessities)
Calculating the Price Elasticity of Demand
use the midpoint formula!
= x2 - x1 / ( (x1 + x2) / 2 ) x 100
Total Revenue
the total amount of buyers calculated PRICE x QUANTITY
Cross-Price Elasticity of Demand
all about how responsive good A is to a price change of good B; calculated as (% change in quantity demanded / % change in price another good); compliments have a negative CPE, substitutes have a positive CPE
Income Elasticity of Demand
(% change in demand / % change in price); inferior goods have a negative CPE, normal goods have a positive GPE
Elastic Demand Curve
the flatter the curve, the more elastic
Inelastic Demand Curve
the steeper the curve, the less elastic