Chapter 7 Flashcards

1
Q

The “What”

A

Essence

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2
Q

What is a technique to find the real problem?

A

Abstraction

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3
Q

Why is getting the essence so important?

A

Exists regardless of the technology implemented

Will help solve the right problem

Avoid reimplementing outmoded technology

Avoid trendy solutions

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4
Q

How to get from what/now to what/future

A
Innovation
Systematic thinking
Organizational goals and values
Personas
Challenging constraints
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5
Q

Something you are willing to pay for

A

Personal value

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6
Q

What are the factors of value?

A

Reward
Penalty
Cost

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7
Q

Virtual character that substitutes for the human user

A

Persona

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8
Q

T/F Create personas to represent everything the stakeholders want

A

F

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9
Q

Ways to generate new ideas

A

Innovation workshops

Brainstorming

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10
Q

What is the goal of brainstorming?

A

Be imaginative and generate as many ideas as possible

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