Chapter 7 Flashcards

1
Q

TU stands for what?

A

Total Utility

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2
Q

What is total utility?

A

The total amount of satisfaction derived from consuming some form of good or service

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3
Q

What is utility?

A

A measurement of satisfaction from possesing or consuming a good or service.

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4
Q

What is the difference between utility and total utility?

A

Utility is the MEASUREMENT of satisfaction from consuming a good or service while Total utility is the TOTAL satisfaction derived from consuming some form of good or service.

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5
Q

What does MU stand for?

A

Marginal Utility

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6
Q

What is Marginal Utility?

A

It is the change in total utility divided by the change in quantity.

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7
Q

What is the equation of marginal utility

A

Mu = (change in Tu)/(change in Quantity)

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8
Q

What is diminishing Marginal utility?

A

As a consumer consumes more and more of a certain product, during a specific time frame, the less satisfaction the consumer experiences.

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9
Q

Dis-Utility?

A

Dis-satisfaction

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10
Q

Total utility increases when Mu is what?

A

When marginal utility is positive

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11
Q

When is Total utility maximized?

A

When MU is 0

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12
Q

When does dis-satisfaction take place?

A

When Marginal utility (MU) is negative

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13
Q

To make sense and apply Law of diminishing returns marginal utility there must be what?

A

a time frame

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14
Q

All consumers are not identical; they all face the law of diminishing marginal utility but what?

A

but they all face the law of diminishing marginal utility at different rates.

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15
Q

At all you can eat buffets all consumers will stop eating when?

A

when Marginal Utility = 0 but everyone stops eating at different amounts

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16
Q

Law of Diminishing Marginal Utility explains what about the demand curve?

A

Why it is downward sloping

17
Q

Consumers equilibrium is when what?

A

when the total budget is expanded and the marginal utility per dollar is the same of expenditure on the last unit of each good is the same.

18
Q

No other allocation of a certain amount of money would yield the consumer more utility per dollar or total utility than what?

A

consumer equilibrium

19
Q

What is the consumer equilibrium equation?

A

(MUx/Px) = (MUy/Py) = (MUz/Pz)

20
Q

If (MUx/Px) > (MUy/Py) than the consumer should do what? why?

A

Should purchase more X because the marginal utility per dollar of good X is higher than good Y.

21
Q

If (MUx/Px) > (MUy/Py) and the consumer keeps purchasing good X the MU will do what?

A

Th MU will decrease of good X, until the consumer reaches equilibrium (MUx/Px) = (MUy/Py)

22
Q

Why is the Demand cure downward sloping?

A

1) Substitution effect
2) Income effect
3) Utility analysis

23
Q

What is consumer surplus?

A

The difference between what the consumer is willing to pay per unit and the price that the consumer actively has to pay.

24
Q

Consumer surplus provides a basis for what

A

Pricing strategy