Chapter 6 Flashcards
Elasticity
measure of how willing buyers and sellers are to changing their quantity demanded; how much buyers and sellers respond to a change in market conditions; big response= elastic; small response= inelastic
Price Elasticity of Demand (PED)
a measure of how much the quantity demanded of a good changes to a given change in price; how willing consumers are to buy less as the price rises; all are negative (negative relationship between quantity demanded and price); usually shown in absolute value
Substitutes
Goods with close substitutes tend to have more elastic demand; more responsive
Necessities
Goods that are necessities tend to have more inelastic demand and luxuries have more elastic demand
Time horizon
the longer the time horizon is, the more elastic demand for a particular good becomes
Defining the market
the more narrowly we define the market, the more elastic the demand will be; ie: market for cereals is elastic; the market for food is inelastic because there are no other options
Perfectly inelastic demand
quantity demanded does not respond at all to a change in price; PED=0; straight vertical line up and down
Inelastic demand
quantity demanded responds somewhat but not very much to change in price
Unitary elastic
PED= 1
Elastic demand
quantity demanded responds a great deal to a given change in price
Perfectly elastic demand
quantity demanded drops to zero at any increase in price; straight horizontal curve
Total Revenue
the total amount paid by buyers and the total amount collected by sellers; TR= price*quantity
Income Elasticity of Demand
measures the responsiveness of quantity demanded to change in income
Cross Price Elasticity of Demand
measures the responsiveness of quantity demanded of one good to a change in the price of another
positive CPED
price of good y increases, leads to increase in quantity demanded for good x so these two goods are substitutes