Chapter 6 Flashcards
Threshold
the point above which a stimulus is perceived and below which is not perceived. The threshold determines when we first become aware of the stimulus.
Absolute Threshold
the minimum amount of stimulus energy that a person can detect 50% of the time.
Subliminal Stimulus
an amount of stimulus energy that is below a person’s absolute threshold and consequently the person is not consciously aware of the stimulus
Just Noticeable Difference (JND or Difference Threshold)
the smallest increase or decrease in the intensity of a stimulus that a person is able to detect 50% of the time.
Weber’s Law
the increase in intensity of a stimulus needed to produce a just noticeable difference grows in proportion to the intensity of the initial stimulus
Sensation
our first awareness of some outside stimulus. An outside stimulus activates sensory receptors which in turn produce electrical signals that are transformed by the brain into meaningless bits of information.
Perception
the experience we have after our brain assembles and combines hundreds of individual, meaningless sensations into a meaningful pattern or image. However, our perceptions are rarely exact replicas of the original stimuli. Rather, our perceptions are usually changed, biased, colored, or distorted by our unique set of experiences.
Transduction
the light waves are absorbed by photo receptors. The electrical signals are changed into impulses that travel to the brain.
Primary Areas of the Brain
Occipital Lobe
Temporal Lobe
Parietal Lobe
Frontal Lobe
Association Areas of the Brain
They change meaningless bits into meaningful images, called perceptions.
Top-Down Processing
Perception is guided by previous knowledge, experience, beliefs, or expectations to recognize the whole pattern
Bottom-Up Processing
Perception begins with bits and pieces of information that, when combined, lead to the recognition of a whole pattern
Gestalt Psychologists
They believed that our brains follow a set of rules that specify how individuals elements are to be organized into a meaningful pattern or perception.
Rules of Organization
They were identified by Gestalt psychologists. They specify how our brains combine and organize individual pieces or elements into a meaningful perception.
Figure-Ground Rule
in organizing stimuli, we tend to automatically distinguish between a figure and a ground: The figure, with more detail, stands out against the background, which has less detail.
Closure Rule
in organizing stimuli, we tend to fill in any missing parts of a figure and see the figure as a complete.
Proximity Rule
in organizing stimuli, we group together objects that are physically close to one another.
Similarity Rule
in organizing stimuli, we group together elements that appear similar.
Simplicity Rule
stimuli are organized the simplest way possible
Continuity Rule
in organizing stimuli, we tend to favor smooth or continuous paths when interpreting a series of points or lines.
Perceptual Constancy
refers to our tendency to perceive sizes, shapes, brightness, and colors as remaining the same even though their physical characteristics are constantly changing.