Chapter-5: Business objectives and stakeholder objectives Flashcards

1
Q

What are business objectives?

A

The aims or targets that a business works towards.

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2
Q

What is profit?

A

The total income of revenue less total costs.

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3
Q

What is market share? How do you calculate market share?

A

The total percentage of total market sales held by one brand or business. The formula is:
Market share % = (Company sales/Total market sales) * 100

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4
Q

What is a social enterprise?

A

The social objectives and aim to make a profit to reinvest back into a business.

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5
Q

What is a stakeholder?

A

Any person or group with a direct interest in the performance and activities of a business.

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6
Q
A
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