Chapter 4.1 - case studies of general elections

Question 1

1979 governing competance

Answer 1

1979 callaghan failed to deal with the escalation of the strikes from workers in the ‘winter of discontent’
even worse after his failed attempt at calming the situation saying ‘crisis, what crisis’

Question 2

1979 thatchers campaign

Answer 2

press covered the conservative campaign in a postive way to reinforce that mrs thatcher would offer a fresh start

Question 3

1979 turnout

Answer 3

76%

Question 4

swing of c2 and de voters from labour to tory

Answer 4

11% c2 9% de

Question 5

1997 governing competence

Answer 5

major’s competence quickly became disunified and corrupt.
blairs strong and charismatic leadership completely overshadowed major

as early as 1992 gov lost reputation of competence after it abandoned the European exchange rate mechanism on ‘black wednesay’ resulting in dramatic rise in interest rates hitting mortgage owners the most

Question 6

how did new labour increase MC vote share

Answer 6

abandoned clause VI of labor constitution which was its commitment to nationalization of industry

committed to free-market economics and keeping the highest rate of income tax at 40% as he believed in wealth creation not redistribution

Question 7

1997 blair’s campaign

Answer 7

• alistair campbell ran a tightly ran a tightly disciplined campaign showing blair as energetic and youthfully
• pledge card persuaded votes that labour could be trusted in governing well
• pledged to cut class sizes, cut NHS waiting list, have 250,000 off benefits and into work

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Question 8

results of the 1997 election

Answer 8

blair got 43.2%

tories only 30%

Question 9

why was the 2017 election significant for voting behaviour

Answer 9

• increase in youth voting
• saw more party dealignemnt
• hostility towards corbyn in the media didn’t have a large affect
• ## may was predicted to win 200 seats but lost her maj

Question 10

the campaign in 2017

Answer 10

• may: maniefsto promise to make wealthier pensioners pay a share of the NHS homecare cost was labelled the ‘dementia tax’ and stalled the campaign
  as well as being award in the media including the ‘maybot’ dance and not showing up to tele debates. may only had private conservative member rallies
• corbyn was a highly successful campaigner with engaging young voters, turning up at glasto and appealing to young through social media use and increased his vote share by 9.6%

Question 11

issue voting in 2017

Answer 11

young people voted for labour on manifesto promise of abolishing tuition fees

DE voters swang more towards tories on brexit

labour appealed to wealthier voters with ‘for the many not the few’ campaign

Question 12

2017 turnout

Answer 12

68.8%