Chapter 4: Elasticity Flashcards
a good is elastic if
consumer demand is very responsive to a price change
a good is inelastic if
consumer demand is very unresponsive to a price change
elasticities are based on
percentage changes in both variables (price and demand)
how to find percent change
1) take the difference of a value over a given time period
2) divide out by the original amount
3) multiply by 100
ex: % change in a price from january to february
(price of feb - price of jan / price of jan) x 100
(p2-p1)/p1)x100
price of elasticity demand (PED)
a measure of the responsiveness of quantity demanded to a change in price
formula for PED
% change in Q / % change in P (*note that x100 will cancel and you are left with the following)
(Q2-Q1/Q1)/(P2-P1/P1)
demand is elastic if
its price elasticity of demand is greater (in
absolute value) than 1
demand is inelastic if
its price elasticity of demand is less (in absolute value) than 1
perfectly elastic demand:
quantity demanded is infinitely responsive to price, and the price elasticity of demand equals infinity (horizontal demand curve)
perfectly inelastic demand:
Quantity demanded is completely unresponsive to price, and the price elasticity of demand equals zero (vertical demand curve)
determinants of the price elasticity of demand
- availability of close substitutes
- the passage of time: people are able to adjust their purchasing behavior over time