Chapter 4 Flashcards
Attention
focus on specific objects or locations in the environment; focus on certain thoughts or activities.
A behavioral and cognitive process
NOT an emotion or Interest.
Load Theory of Attention
Low-load task = less resources used; automatic
High-load task = requires more resources
Attention; psychological level
allocation of processing resources
Attention; neural level
Alterations in selectivity, intensity, and duration of neuronal responses to such events
Controlled Attention
Posner & Snyder letter identification
Expectations->use cues when they are predictive
Helps when expectation is accurate; hurts when expectation is wrong (facilitation vs inhibition)
High validity cues vs low validity cues
Automatic Attention
Unconscious influences
Repetition, even if you don’t notice
Automatic processes
Feature Integration Theory
Stage in perceptual processing where features are represented independently from “binding” to objects.
Feature Integration: Preattentive Stage
Features can still float from one object to another. Analyze into features
Feature Integration: Focused Attention Stage
It takes attention to bind features together into objects
Combine feaures.
Visual Spatial Attention
Location-based: the “spotlight”
Selective attention
Ability to scan events/stimuli and pick out the ones that are relevant
Divided Attention
coordinate performance on more than on task at a time
Selective Attention: Dichotic Listening
Two different messages presented in each ear. Told to repeat what the one ear is saying. Could not say what the other ear message was except for changes in gender and tone.
Filter Hypothesis
Filter allows some sensory inputs to pass to deeper levels of processing, and block other inputs from continued processing.
Role of an Attention Filter: Early selection model
Broadbent’s filter model
Filters message BEFORE incoming information is analyzed for meaning; top-down, limited capacity.
Could not explain Cocktail Party or Dear Aunt Jane