chapter 4 Flashcards

Elasticity

1
Q

Why do some buyers decrease purchases significantly when prices increase, while others only slightly reduce their purchases?

A

It depends on how much the demand for a product changes when its price changes

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2
Q

Price elasticity of demand

A

This measures how people react when the price of something changes, without anything else changing.

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3
Q

how to calc price elasticty of demand

A

(% change in quantity demanded) / (% change in price)

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4
Q

When price of a product increase

A

quantity demanded usually decreases
Because a price increase leads to a decrease in demand

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5
Q

price elasticity of demand is represented

A

by negative number

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6
Q

To compare demand elasticities…

A

, we focus on the magnitude + ignore the minus sign.

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7
Q

how can Demand can be categorized

A

inelastic, unit elastic, or elastic, ranging from zero to infinity.

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8
Q

perfectly inelastic demand

A

If quantity demanded remains unchanged when price changes which means is also price elasticity of demand is zero

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9
Q

Example of a good that has a perfectly inelastic demand

A

the demand curve is vertical line

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10
Q

A good has a Unit elastic demand…

A

If percentage change in quantity demanded equals percentage change in price→ the price elasticity of demand equal 1

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11
Q

price elasticity of demand is infinite.

A

When the quantity demanded changes a lot in response to a tiny change in price meaning

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12
Q

ercentage change in quantity demanded is smaller than percentage change in price:

A

price elasticity of demand is less than 1 → shows its inelastic demand for the good

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13
Q

percentage change in the quantity demanded is greater than percentage change in price:

A

price elasticity of demand is greater than 1 → elastic demand for the good

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14
Q

Factors that influence elasticity of demand

A

Closeness of substitutes
Proportion of income spent on the good
Time that’s gone by since a price change

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15
Q

At mid point of demand curve

A

demand is unit elastic

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16
Q

At price above midpoint of demand curve→demand = ?

A

elastic

17
Q

At prices below midpoint of demand curve→ demand is

A

inelastic

18
Q

Total revenue from sale of good/service equals

A

price of good multiplied by quantity sold

19
Q

When price changes→ total revenue …

A

changes

20
Q

rise in price doesnt always inc total reveneu

A

true

21
Q

Change in total revenue due to change in price depends on

A

elasticy of demand

22
Q

If demand elastic a 1% price cut increases quantity sold by more than

A

1% and total revenue increase

23
Q

If demand inelastic =1% price cut increases quantity sold by less than

A

1% and total revenue decreases

24
Q

If demand =unit elastic→ 1% price cut increases quantity sold by 1% and total revenue unchanged

A

true

25
Q

Total revenue test

A

way of findng price elasticity of demand by looking at change in total revenue

26
Q

If price cut increases total revenue→ demand is elastic

A

true

27
Q

If price cut decrease total revenue→ demand is

A

inelastic

28
Q

If price cut leaves total rebein unchanged

A

demand is unit elastic

29
Q

If quantity supplied by producers = responsive to price changes → supply is

A

elastic

30
Q

If supply curve= vertical
Elasticity of supply?

A

0

31
Q

f supply curve = passes through origin

A

supply curve = unit elastic

32
Q

perfelcty elastc supply when

A

supply curve line is hornxalt (slope =0)

33
Q

Factors that influence the elasticity of supply

A

Resource substitution possibilities
Time frame for supply decision

34
Q

cross elasticity

A

how much the demand for one product changes when the price of another related product changes, assuming everything else stays the same.

35
Q

Cross elasticity of demand for a substitue and complement is?

A

A substitute= positive
A complement= negative

36
Q

Income elasticity of demand

A

measures how demand for a good changes in response to changes in income, while keeping everything else constant

to calc = percent in quantity demanded/perctn change in income

37
Q

Income elasticity of demand >1

A

demand= income elastic
good= normal good

38
Q

Income elasticity of demand > 0 but <1

A

Demand = income inelastic
good= normal good