Chapter 3 - Planning And Control Flashcards
Strategic planning covers what time range?
3-10 years
Strategic management and planning is about …
Deciding a strategy for an organisations long term future
At corporate level, planning can include things like…
Setting objectives, setting budgets, allocating management duties, setting sales targets
What does the tactical plan cover?
Medium term company policies, implements key elements of the strategy such as new insurance products, recruitment, investing in services etc. project appraisal and project management important here.
What is the timescale for tactical plans?
One to three years
What does operational plans look at?
Routine day to day matters And is concerned with making sure strategic goals are met, for example hitting revenue targets, service levels etc. Detailed action plans are put in place to make sure objectives achieved. Action plans will show allocation of responsibility And resources. Budgets also important here.
Operational timescale will usually be?
Current year
Objectives of plans should be what word…
SMART - specific, measurable, achievable, relevant and time defined.
It is important that plans are monitored, to see if original objectives are being achieved. At the planning stage SMART objectives are set to form the basis of monitoring. It is important that the factors can be measured and these include…
Sales revenue, overheads, turnover, profitability, customer surveys
Strategic planning determines the…
Future direction of the business
The importance of the ability to effectively monitor the implementation of business plans has lead to the use of…
Control models
Why is control (control models etc) important to managers?
They can see that the staff conform to managements plans and polices. Milestones can be identified and tracked and monitored over time to provide early warning of deviations from the expected outcome.
Give a list of 8 control models
- Management accounting
- Budgeting
- Critical success factors
- Key performance indicators
- Key risk indicators
- Balanced scorecards
- Benchmarking
- Management by objectives
The practice of management accounting is based on the concept that information should be made available to…
Managers to enable them to track the progress of the financial performance of the business throughout the financial year.
Managers use analysis of the performance of factors such as sales levels, expenses ratios, staff costs, raw material costs, property managements costs and other operational costs. The analysis will show recent historical development and serve as a mechanism for predicting income and costs for…
The remainder of the financial year
What might the management accounting team within an insurance operation also take responsibility for?
Regulatory reporting of financial transactions and the firms balance sheet date.
Critical success factors are usually derived from a …
SWOT analysis ( strengths, weaknesses, opportunities, threats )
How will a company find its critical success factors?
These will be the factors that are critical to realising its mission, can be exploiting opportunities, fending of dangers posed by external threats and internal weaknesses.
Critical success factors a lot of the time are concerned with…
Surviving competition from rival organisations
If an organisation decides it will only survive if say for example its distribution systems are improved, the improvement of these systems will be a?
Critical success factor
Critical success factors need to be…
SMART
Key performance indicators are defined as…
Expressions that mirror measurable objectives
If a company decides it needs to have an Internet presence to survive and then appoints an Internet manager and devises a technical specification, which of these things is the actual critical success factor
The need to have an Internet presence
Key performance indicators are quantifiable points in the development of a company’s strategy that show…
Whether or not the company is reaching its targets and objectives.
Key performance indicators can be in what two types?
Result orientated and effort orientated
Give examples of result orientated key performance measures
- sales
- rates of return in investment
- market share
- asset growth
Give examples of effort orientated performance measures
- number of potential customers contacted
- number of complaints resolved within planned timeframe
- extent of relationships with customers
- effort applied to improving staff relations, such as surveys
- staff turnover or absence rates
- active pursuing of debtors
What do result orientated measures usually represent as oppose to effort orientated measures?
Result orientated usually represent the bottom line whereas effort orientated measures indicate the level of effectiveness being achieved.
What is it important to realise when working with key performance indicators? They are not just…
Information. They are measures that show the performance, so if unfavourable position is shown Action must be taken.
In regards to key risk indicators, firms carry out exercises to gather information on the risks inherent to the business and the type and effectiveness of the controls in place. Managers and directors will review any changes to the status of risks and controls likely at…
Monthly board meetings
Give some examples of key risk indicator measures
- it downtime
- examples of fraud
- complaints
- property loss or damage
- employee injury or illness
Very very simply, key performance indicators look at performance measures and key risk indicators look at…
Risk measures
When was the balanced scorecard devised and by whom?
Kaplan and norton two Harvard business school academics in 1996
A balanced scorecard is defined as?
A strategic planning and management system used to align business activities to the vision statement of an organisation.
How does balanced scorecards measure an organisations performance? List them also.
Looking at the activities of the organisation from four perspectives. These are internal perspective, financial perspective, learning and growth and customer perspective.
Briefly explain how balanced scorecards help. Go through each perspective.
Balanced scorecards identity the knowledge and skills (learning and growth) that employees need in order to innovate and build the right strategic capabilities and efficiencies (the internal processes) that deliver specific value to the marketplace (the customers) which will eventually lead to higher shareholder value (the financials)
Which approach aims to take a holistic view of an organisation and coordinates its resources so that efficiencies are experienced by all departments and in a joined up fashion?
Balanced scorecards
To embark on the balanced scorecard path, an organisation must know and understand its…
Strategic plan first of all. And then in line with the four perspectives, it’s current financial status, customer satirisation, level of expertise by the employees and how the company is currently structured and operating.
Balanced scorecards can show a company’s subsidiary objectives. From the bottom level (learning and growth objectives) to the top, (improving shareholder value). Balanced scorecard strategy maps can be used as blueprints for…
The achievement of a company’s aims
Defined, benchmarking is a process that allows a company to…
Compare its own progress with that of a comprehensive standard.
With benchmarking, what needs to be established to be compared?
Establishment of performance measures to be used
What are the three types of benchmarking?
- Internal - compares the performances of divisions and departments within the same organisation
- External - contrasts the company’s overall performance with competing firms e.g growth, profitability, roce
- Functional - covers an assessment of company’s main functions and processes and compares these against the same functions and processes in other organisations but not necessarily competitiors.
To ensure benchmarking is successful it is essential that:
- use of comprehensive and accurate information on competing or comparable companies
- benchmarked based on industry best practice
- benchmarks used are flexible and can be altered if the external environment changes
- benchmarks relate to the company’s corporate strategies and plans
- there are sound internal audit processes in place
Management by objectives is the process of…
Defining objectives within an organisation so that both management and employees agree to the objectives and understand what they need to do in order to achieve them.
Management by objectives is suitable for companies such as insurance companies, why is this?
Because these are knowledge based organisations
In regards to management by objectives, key management factors are that:
- each job must be focused on the business as a whole not just one part of it
- each managers targeted performance must be derived from targets of the business as a whole
- a managers result must be measured in terms of their contribution to the business as a whole
What are the last two points?
- each manager must know what their targets of perfomance are
- a managers superior must know what to demand from the manager and how to judge their performance
Management by objectives requires managers and employees to have a…
Clear understanding of the roles and responsibilities expected of them so that they can understand how their activities relate to the achievement of the organisations goals.
What are some of the important features and advantages of management by objectives?
- motivation, by involving employees in the goal setting process they will be more satisfied and committed.
- better communication and coordination, having reviews and interactions with managers helps maintain relationships and solve problems
- clarity of goals using SMART methodology
- employees tend to have higher commitment to goals they set themselves
- managers can ensure the objectives of the employees are linked to the organisations objectives
- common goals for the organisation means it is a directive principle of management
Management by objectives kind of reminds you of…
Mid term reviews etc
What are important things in management by objectives to avoid?
Some employees may distort results so they appear to hit goals, goals should also avoid being too onerous and distracting form work.
What are the remaining 3 essential features of management by objectives? The first are:
- clarification of results to be achieved
- agreement with each manager of job improvement plan
- provision of conditions which will help managers to achieve their results and job improvement plans e.g team spirit, effective management information systems
- performance review of managers results
- potential reviews to see which mamagers can advance in the company
- development of mangement training plans to improve management skills
- motivation of managers by effective salary, selection and career development plans
In many company’s today, management by objectives will be apart of their…
Employee appraisal programme
Management objectives must link to the …
Corporate plan
Corporate objectives can’t be linked with mangement objectives mechanistically, it depends on…
Contribute of flexible and skilled management team
The best managers may not always be the ones with the stand out personalities, it is important to get the most out of managers to…
Identify and develop their potential through training. And win their commitment through participation in planning decisions, salaries and career prospects.
The direction for a company will come from who in the organisation?
CEO
In order to link management objectives to the corporate plan, the objectives of sub units and departments, branches etc must be…
Clairifed
Managers key objectives will be agreed between themselves and …
Managers superiors
Top management asses the objectives for each unit of the business, and the key results for each manager. Because resources will likely be scarce priorities for…
Improvements will need to be decided
Priorities for improvements for resources effectiveness and getting the most out of these will be had by top management in a…
Formal unit development plan. A timescale for achievement must also be decided
There will be systematic performance reviews for each manager as well as performance review for the unit…
As a whole
In management by objectives, what must be continual?
A development programme e.g training etc
In management by objectives, there must be cyclical revision of the unit and job improvement plans. Annual budgets provide one method of continuity, although at a lower level of mangement a shorter…
Cycle may be more appropriate