Chapter 3 - Data Types Flashcards

1
Q

Explain the differences in these structured data types:

  • Categorical data
  • Numerical data
A

Categorical data

Classifies data into groups - Usually described with words

(certain categories can be numbers like invoice #)

Numerical data

Meaningful numbers that can be summated to create meaningful data

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2
Q

What is this type of categorical data:

Nominal data

  • Give some examples.
  • How is it summarized?
A

Categorical data that cannot be ranked

Examples: Gender and transaction types

Summarized using counting and grouping.

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3
Q

What is this type of categorical data:

Ordinal data

  • Give some examples
  • How can it be summarized?
A

Categorical data with natural “order” or rank

Examples: Letter grades or rank

Summarized with counting, proportion, and ranking

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4
Q

What is this subcategory of numerical data:

Interval data

  • Give an example
  • How can this data be summarized?
A

Numerical data with equal intervals or distance between each observation but not definitive zero

Example: Temperature/SAT score

Can be summarized using:

  • Counting/grouping
  • Proportion
  • Summing
  • Averaging
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5
Q

What is this subcategory of numerical data:

Ratio Data

Give some examples

A

Numerical data with an equal and definitive interval between each data and has definitive zero

Examples: Salary, Sales

Note: may allow for negative numbers (like returns)

This is different from interval data.

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6
Q

What are these data types:

String/text/alphanumeric

A

String of characters (numbers and letters) that are interpreted as number of characters used.

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7
Q

What are these data types as interpreted by Tableau:

  • Dimension
  • Measure
A

Dimension

Any data point that is determined to be categorical (by Tableau)

Measure

Any data point that is determined to be numerical (by Tableau)

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8
Q

Why is receiving data “raw” the best?

A

Raw data is free of calculations.

Without an understanding of the fiels in a dataset, you would not know about the calculation.

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9
Q

What type of data are product reviews (1-5 stars)?

A

Categorical:

Ordinal

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