Chapter 3 Flashcards
Market Economy
an economy in which private individuals, rather than a centralized planning authority, make the decisions
Market
Buyers and sellers who trade a particular good or service
Competitive Market
a market in which fully informed, price-taking buyers and sellers easily trade a standardized good or service;
- a standardized good
- full information
- no transaction costs
- price-taking participants
Standardized Good
a good for which any two units have the same features and are interchangeable
Transaction Costs
the costs incurred by buyer and selling in agreeing to and executing a sale of goods or services
Price Taker
a buyer or seller who cannot affect the market price
Demand
how much of something people are willing and able to buy under certain circumstances
Quantity Demanded
the amount of a particular good that buyers will purchase at a given price during a specified period
Law of Demand
a fundamental characteristic of demand which states that, all else equal, quantity demanded rises as price falls
Demand Schedule
a table that shows the quantities of a particular good or service that consumers will demand at various prices
Demand Curve
a graph that shows the quantities of a particular good or service that consumers will demand at various prices; represents each price-quantity combination from the demand schedule as a point on a graph;
(quantity goes on the x-axis; price on the y-axis)
Demand: Five Major Categories of Non-price Determinants
- Consumer Preference
- Price of Related Goods
- Incomes
- Expectations of Future Prices
- Number of Buyers in the Market
Consumer Preference
personal likes and dislikes that make buyers more or less inclined to purchase a good
Substitutes
goods that serve a similar-enough purpose that a consumer might purchase one in place of the other
Complements
goods that are consumed together so that purchasing one will make consumers more likely to purchase the other