Chapter 3 Flashcards
What period saw significant social change in Britain?
The period 1951-64 saw much social change.
What event reflected the desire for a modern future after WWII?
The Festival of Britain in 1951.
What contributed to rising living standards post-WWII?
Increasing productivity and full employment led to higher wages.
What was the average weekly wage for men in 1951 and 1961?
Men’s average weekly wage went up from £8.30 in 1951 to £15.35 in 1961.
How did access to credit impact consumer goods?
Access to credit through hire purchase enabled more people to access new consumer goods.
What housing improvements occurred during this period?
Slums were cleared, new towns were built, and Macmillan’s house-building programme created affordable houses.
What ended in 1954 that affected food prices?
Food rationing finally came to an end in 1954.
What was the impact of affluence on consumerism?
A more affluent society led to increased consumerism.
What household goods became more accessible due to rising affluence?
More people were able to buy washing machines, televisions, and fridges.
How did household gadgets affect women’s lives?
Household gadgets assisted with washing, shopping, and cooking, making women’s lives easier.
What leisure activity became popular due to television?
Watching television became a leisure activity.
What change occurred in advertising after 1955?
Advertising became more prevalent after ITV was launched in 1955.
What types of television programmes became popular?
Programmes about DIY and gardening became popular.
What infrastructure improvement began in 1958?
The building of motorways began in 1958 with the Preston bypass.
What was the popularity of holiday camps in the 1950s?
On average, 60,000 people holidayed each week at Butlins.