Chapter 3 Flashcards

1
Q

The demand curve-

A
  • A schedule or graph showing the quantity of a good that buyers wish to buy at each price.
    • It is generally downward-sloping with respect to price.
      ○ As the price of a good or service goes down, the quantity that consumers wish to buy will increase.
      ○ As the price of a good or service increases, the quantity consumers wish to buy will decrease.
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2
Q

This shows how the price decreases, the quantity increases for the amount of sales.
Why is this?

A

Substitution effect:
- The change in the quantity demanded of a good that results from a change in price, making the good more or less expensive relative to other goods that are substitutes.
Income effect:
- The change in the quantity demanded of a good that results from the effect of a change in the good’s price on consumers’ purchasing power.
- Allowing customers to save more money—> Higher purchasing power: more purchasing.
Buying 5 or 6 things on sale for a total of $400 compared to buying 2 or 3 full price items for a total of $300.

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3
Q

Buyer’s reservation price

A
  • The largest amount of money a buyer would be willing to pay for a unit of a good.
    • If the reservation price exceeds the market price, the consumer will purchase the good.
    • The higher the cost of an item, the more the company has to play around with the price.
      If the price of an item is $20,000 and it increases to $22,000, a consumer would be more willing to pay that in comparison to an item which costs $1 increasing to $4.
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4
Q

The supply curve:

A
  • A curve or schedule that displays the quantity of a goods that sellers wish to sell at each price.
    • It is generally upward-sloping with respect to price.
    • The seller charges a higher price for additional units in order to cover the higher opportunity costs of each additional unit.
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5
Q

Market equilibrium-

A
  • At the intersection of demand and supply.
    • All buyers and sellers are satisfied with their respective quantities at the prevailing market price.
      No tendency for the system to change.
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6
Q

Equilibrium price

A

Equilibrium price- price at which a good will sell.

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7
Q

Equilibrium quantity

A

Equilibrium quantity- quantity supplied and quantity demanded are equal.

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8
Q

Excess supply

A

Excess supply- the amount of which quantity supplied exceeds quantity demanded when the price of a good exceeds the equilibrium price.

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9
Q

Excess demand

A

Excess demand- the amount of which quantity demanded exceeds quantity supplied when the price of a good lies below the equilibrium price.

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10
Q

Change in quantity demanded

A

Change in quantity demanded- a movement along the demand curve that occurs in response to a price change.

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11
Q

Change in demand

A

Change in demand- a shift of the entire demand curve: A demand change at the same price.

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12
Q

Change in the quantity supplied

A

Change in the quantity supplied- a movement along the supply curve that occurs in the response to a price change.

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13
Q

Change in supply

A

Change in supply- a shift of the entire supply curve: a supply change at the same price.

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14
Q

Shifts in demand-
These are due to complements:

A
  • Two goods are complements in consumption if an increase/ decrease in the price of one causes a leftward/ rightward shift in the demand curve for the other.
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15
Q

Shifts in demand:
These are due to substitutes:

A
  • Two goods are substitutes in consumption if an increase/decrease in the price of one causes a rightward/ leftward shift in the demand curve for the other.
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16
Q

Shifts in demand-
Income changes:

A
  • Normal good:
    Demand shifts rightwards/leftwards when the incomes of buyers increase/ decrease.
17
Q

Shifts in demand-
Income changes:

A
  • Inferior good
    ○ Demand shifts leftwards/ rightwards when the incomes of buyers increases/ decreases.
18
Q

Shifts in supply:

A
  • The supply curve is based on the costs of production.
    ○ Therefore, anything that affects the costs of production would shift the supply curve in accordance with the shift in price.
    ○ Other factors such as the number of sellers may affect the supply curve.
19
Q

Buyers surplus

A

Buyers surplus- the difference between the buyers reservation price and the price actually paid.

20
Q

Sellers surplus

A

Sellers surplus- the difference between the price received by the seller and the lowest price she is willing to sell at.

21
Q

Total surplus

A

The sum of buyer’s surplus and the seller’s surplus

22
Q

When is a market equilibrium efficient:

A
  • When all costs of producing the good or service are borne directly by the seller.
    • When all benefits from the good or service accrue directly to buyers.
23
Q

When is a market equilibrium inefficient:

A
  • When some costs of production fall on people other than those who sell the good or service, the market equilibrium is inefficient.
    ○ A valued example would include pollution- many factories produce huge emissions of carbon which negatively affects the environment, and leads to the marginal cost being underestimated- which is the cost to society.
24
Q

Price elasticity of demand-

A
  • A measure of the responsiveness of the quantity demanded of a good or change in the price of that good.
    • The percentage change in the quantity demanded that results from a 1 percent change in its price.
      Percentage change in quantity demanded / percentage change in price
25
Q

When Price Elasticity of Demand is
(Give the different options with 1).

A
  • > 1 we call it elastic
    • =1 we call it unit elastic
    • <1 we call it inelastic
26
Q

Determinants of demand price elasticity:

A
  • Substitution possibilities
    • Budget share- if it makes up a tiny portion of your budgeting, this would not change much with a price increase.
    • Time- consumers can change their purchasing patterns over time.