Chapter 29- Planning Flashcards
Business Plan
A plan for the development of a business, giving details such as the products to be made, resources needed, and forecasts such as costs, revenues and cash flow
A Business Plan Helps to:
• Force owners to take an objective look at the business idea
• Provides a road map that shows clear direction for the development
of the business
• Provide an action plan that identifies key tasks that must be
undertaken
• Flag up potential problems in advance
A Business Plan Contains:
• An Executive Summary- briefly describes opportunity to be exploited,
marketing and sales strategy, operations and finance.
• The Business Opportunity- Description of the product range, quantity
sold and estimated price
• Buying and Production- Where supplies etc. will come from
• Financial Forecasts- Sales forecast, cash flow forecast, profit and loss
and break even
• The Business and its Objectives- Name, address, legal structure, aims
and objectives
• The Market- size of potential market and customer demographic etc.
• Personnel- who and how many employees you will have
• Premises and Equipment – the premises to be used, equipment
which needs to obtained and financed
Cash Flow Forecasts
Predication of all expenditure and income of the business over a future period of time which shows an expected cash balance at the end of each month
Without cash a business cannot trade, experts suggest that 20% of business failures are due to poor cash flow – even when trading conditions are good, businesses can fail – A business must ensure that it has enough cash to pay staff wages and bills when they are due.
One way for a business to help control is cash-flow forecasts is to plan ahead by producing accurate cash-flow forecasts
Cash flow forecasts lists all the likely receipts and payments over a future period of time – all the entries in the forecast are estimated because they have not occurred yet. The forecast shows the planned cash flow of the business month by month.
Cash Flow Forecasts Advantages-
• Identifying cash shortages- You can see when you may not have
enough cash so plan a point at which it may be sensible to borrow
cash
• For Loans- Banks sometimes require documents showing what you
expenditure will be etc.
• Enhancing the planning process – Careful planning in business is
crucial – producing a cash-flow forecast is a key part of the planning
process because it is a document concerned with the future
• Monitoring- Businesses can compare expected values with real
values and see where they are going wrong
Cash Flow Forecasts Disadvantages-
• They are just estimating- It may be misleading – even under normal
conditions it is very difficult to predict sales revenue for a future time
period – it has to estimated – it is also difficult to estimate future
costs – particularly variable costs.
• Mainly Down to External Forces- They may be wrong – changes in
factors such as interest rates, the state of the economy, government
legislation, exchange rates, competition and consumer tastes have an
impact on business costs and revenue
• It Only Focuses on Cash- It doesn’t take into account assets etc.
Finance
where will the finance come from, how much etc
Cash Inflows
the flow of money into a business
Net Cash Flow
the difference between cash in and out of a business in a given time period
Solvency
The degree to which a business is able to meet debts when they fall due