CHAPTER 2 STRATBUS GENERAL ENVIRONMENT Flashcards
____________ is composed of dimensions in the broader society that influence an industry and the firms within it
General Environment
________is the set of factors that directly influences a firm and its competitive actions and responses
Industry Environment
How companies gather and interpret information about their competitors is called_____
Competitor Analysis
What are the 4 parts of External Environment Analysis?
scanning, monitoring, forecasting, and assessing
_____is a condition in the general environment that, if exploited effectively, helps a company reach strategic competitiveness
Opportunity
____ is a condition in the general environment that may hinder a company’s efforts to achieve strategic competitiveness.
Threat
This entails the study of all segments in the general environment.
Scanning
Detecting meaning through ongoing observations of environmental changes and trends
Monitoring
When _____analysts observe environmental changes to see if an important trend
is emerging from among those spotted through scanning.
monitoring
When________, analysts develop feasible projections of what might happen, and how quickly, as a result of the events and trends detected through scanning and monitoring
forecasting
Developing projections of anticipated outcomes based on monitored changes and trends
Forecasting
Determining the timing and importance of environmental changes and trends for firms’ strategies and their management
Assessing
Without this, the firm has data that may be interesting but of unknown competitive relevance.
Assessment/Assessing
The _________is concerned with a population’s size, age structure, geographic distribution, ethnic mix, and income distribution. Also, these are commonly analyzed on a global basis because of their potential effects across countries’ borders and because many firms compete in global markets
demographic segment
In 2018, the world’s population was_______
7.6 Billion
World’s population is projected to be_____by 2040 and roughly______ by 2055.
9.2 billion / 10 billion
What country was the world’s largest country by population with slightly more than 1.4 billion people in 2018?
China
By 2050, what country is expected to be the most populous nation in the world?
India
Give the 5 most populous countries that are expected by 2050 (In order)
- India
- China
- U.S
- Indonesia
- Pakistan
______are a significant problem for countries because of the need for workers and the burden of supporting retirement programs.
Aging Populations
Give the Elements of Demographic Segment (Mnemonics: PAGE I)
P opulation size A ge structure G eographic Distribution E thnic Mix I ncome Distribution
By 2050, how many percent of the world’s population will be aged 65 or older?
25%