Chapter 2 Quiz Flashcards

1
Q

A comparison of one property’s value to similar recently sold properties is called a:

A

Comparative market analysis

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2
Q

Open houses are good for:

A

Finding buyers and sellers

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3
Q

Why are holding open houses beneficial to you as an agent

A

Expose your listing demonstrates how hard you are working and get to meet potential buyers

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4
Q

Which groups should be included in your sphere of influence?

A

Personnel managers
Postal workers
Union officials

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5
Q

FSBO is an abbreviation of:

A

For sale by owner

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6
Q

Which of the following is a means of locating buyers looking for homes?

A

Open houses
Emails
Internet search engines

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7
Q

In general, the most effective media to use in the advertising of homes is:

A

Newspapers or internet

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8
Q

CMA stands for:

A

Comparative market analysis

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9
Q

The time tested model used in writing ads is the AIDA formula, which stands for:

A

Attention interest desire action

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10
Q

when evaluating the effectiveness of the advertising campaign the broker manager should:

A

Check the phone call log book traffic sheet

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