Chapter 2: Psychological Methods Flashcards

1
Q

What should you consider when studying humans?

A

Complexity, Variability, Reactivity

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2
Q

Humans have 500 neurons in the brain (consideration).

A

Complexity

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3
Q

Every person is different (consideration).

A

Variability

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4
Q

Reactions differ when observed vs. not observed (consideration).

A

Reactivity

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5
Q

A stand-in for humans that will be simpler (eg. flatworms that have 500 neurons or lab rats)

A

Model Species

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6
Q

Other sources for people’s beliefs (limited):

A

Experience (Subjective), Intuition (Common Sense), An Authority (Lectures)

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7
Q

Involves using evidence from the senses as the bases for conclusions (empirical method/research).

A

Empiricism

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8
Q

The Scientific Process Steps

A
  1. Identify a question
  2. Form a hypothesis & Gather information
  3. Test hypothesis by conducting research
  4. Analyze data
  5. Build a body of knowledge

— If the data you collected support the hypothesis, you experiment supported your hypothesis. It is supporting your theory. If not, revise theory and come up with new hypothesis.

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9
Q

A tentative explanation or prediction about a phenomenon (given a theory, I would expect this outcome).

A

Hypothesis

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10
Q

A set of formal statements that explain how and why certain events are related to one another (big picture).

A

Theory

“Attachment Theory”
— how humans attach throughout their lives

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11
Q

After viewing a behaviour, propose an explanation that makes sense in the context.

eg. A person lied down in the bench because they are tired.

A

Hindsight Understanding

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12
Q

Test possible explanations through scientific method.

eg. To find out why a person lied down on the bench, you’d do an experiment or survey.

A

Hypothesis-testing

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13
Q

What makes a good theory?

A

— Organized Information
— Testable (falsifiable)
— Predictions are supported by research
— Law of Parsimony

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14
Q

The idea that all things being equal, the simplest explanation is the best.

A

Law of Parsimony

aka Occam’s Razor

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15
Q

How do we get our data?

A

Obtain information related to hypothesis.

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16
Q

Precise, repeatable methods of measurement.

A

Scientific Observation

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17
Q

Standing outside your building and realizing it’s cold outside.

A

Casual Observation

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18
Q

Any characteristic that can vary (measurable).

A

Variable

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19
Q

Define a variable in terms of specific procedures used to produce or measure it.

Concrete and measurable terms.

A

Operational Definition

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20
Q

Always produce the same score when measuring the same thing (good measurement).

A

Reliability

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21
Q

Must be conceptually related to the property of study (good measurement).

A

Validity

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22
Q

Ability of a measure to detect the conditions specified in the operational definition (good measurement).

“powerful” way to measure

A

Power

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23
Q

Participants report on their own knowledge, beliefs, feelings or behaviour (types of measures).

eg. questionnaire or interview

A

Self-report

24
Q

A downside in using self-report. Desire to make good impression.

A

Social Desirability Bias

— don’t ask leading questions
— include questions for dishonesty
— ask someone else in their life

25
Observers record observable behaviour (types of measures). Requires operational definition. Observers must be trained to consistently code their observations.
Observational
26
Issues with overt behaviour:
Demand Characteristics — observational setting that make people behave as they think that they should — participants can change their behaviour when observed
27
Make use of pre-existing records or documents (types of measures).
Archival Measures | — limited to records that already exist
28
Specialized tests designed by psychologists to measure particular variables (types of measures).
Psychological Tests
29
Examples of Psychological Tests:
Personality Tests — measure personality traits Intelligence Tests — measure performance on intelligence testing tasks Neuropsychological Tests — help diagnose abnormal brain function
30
Seek to explain how we behave especially in natural environments (types of research). eg. case studies, naturalistic observation, surveys
Descriptive Research — all variables measured — natural contexts — extraneous factors not controlled
31
Issues with Case Studies (type of descriptive research):
— poor method of determining cause-effect relationships — generalizability is questionable — researcher bias (if you are only measuring one person, all measurements are bias)
32
Observing people in their natural environment (type of descriptive research): eg. Jane Goodall observing chimpanzees in the wild
Naturalistic Observation
33
Advantages of Naturalistic Observations:
— rich description of behaviour | — can avoid demand characteristics
34
Limits of Naturalistic Observations
— ethical problems — long periods to get single measure — difficult to study particular behaviours
35
The entire set of individuals about whom we wish to draw a conclusion. eg. university students
Population
36
A subset of individuals drawn from a population. eg. 1000 students from each university
Sample
37
A sample that reflects the important characteristics of the population. eg. It should include all characteristics majors, genders, races, etc.
Representative Sample
38
Method of sampling where every member of population has an equal probability of being chosen to participate. eg. random number generator choosing students across university
Random Sampling — not always possible but it's okay if it doesn't matter, multiple experiments conducted on different samples have similar results, similarity of sample and pop'n is reasonable
39
Describing the center of the data.
Central Tendency
40
Average value of all measurements.
Mean
41
Value of middle of the distribution.
Median
42
Value of the most frequently observed measurement.
Mode
43
Normal Distribution
— aka Gaussian distribution, bell-curve | — symmetrical, central peak, trails off to both sides
44
How much our measurements differ from one another:
Variability
45
Value of largest measurement in a frequency minus the smallest.
Range
46
Describes the average difference between the measurements in a frequency distribution and the mean of the distribution.
Standard Deviation
47
Positively Skewed
Mode > Median > Mean
48
Negatively Skewed
Mean > Median > Mode
49
Box Plots
— box covers two quartiles of data — box is 50% of data (interquartile) — line inside shows the median
50
Looking for an association between two (or more) measured variables (types of research).
Correlational Research
51
"Does X cause Y or does Y cause X?"
Bidirectionally Problem
52
X might be causing Y but maybe there's a third variable that is causing X and Y— variable Z.
Third Variable Problem
53
Describe relationship between variables.
Correlation Coefficient (r) — ranges from -1.0 to 1.0 — signs indicate direction — absolute value indicate strength
54
Advantages of Correlational Research:
— show strength of relationship — can be used to make predictions using data you have; extrapolate — identify real-world associations
55
Disadvantages of Correlational Research:
— can't assume cause effect relationship — association not cause — relationship may be from unmeasured variable