Chapter 2 Flashcards
Theoretical Tools
The set of tools designed to understand the mechanics behind economic decision making.
Empirical Tools
The set of tools designed to analyze data and answer questions raised by theoretical analysis.
Utility Function
A mathematical function representing an individual’s set of preferences, which translates her well-being from different consumption bundles into units that can be compared in order to determine choice
constrained utility maximization
The process of maximizing the well-being (utility) of an individual, subject to her resources (budget constraint).
Models
Mathematical or graphical representations of reality.
Indifference Curves
A graphical representation of all bundles of goods that make an individual equally well off. Because these bundles have equal utility, an individual is indifferent as to which bundle he consumes.
What 2 rules to indifference curves follow?
1) consumers prefer a higher indifference curve
2) indifference curves are always downward sloping
Marginal Utility
The additional increment to utility obtained by consuming an additional unit of a good.
diminishing marginal utility
the consumption of each additional unit of a good makes an individual less happy than the consumption of the previous unit.
marginal rate of substitution
MRS
The rate at which a consumer is willing to trade one good for another. The MRS is equal to the slope of the indifference curve, the rate at which the consumer will trade the good on the vertical axis for the good on the horizontal axis
Budget Constraint
A mathematical representation of all the combinations of goods an individual can afford to buy if she spends her entire income.
Opportunity Cost
The cost of any purchase is the next best alternative use of that money, or the forgone opportunity.
substitution effect
Holding utility constant, a relative rise in the price of a good will always cause an individual to choose less of that good.
Income Effect
A rise in the price of a good will typically cause an individual to choose less of all goods because her income can purchase less than before.
Normal Good
Goods for which demand increases as income rises