Chapter 15 - Monopoly Flashcards

1
Q

What is a Monopoly

A
  • a firm that is the sole of a product in a market without close substitutes
  • Has market power: the ability to influence the market price of the product it sells
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2
Q

Barriers to Entry in a Monopoly Market

A

1) Monopoly Resources - One firm controls access to necessary resource
2) Government-Created Monopoly
3) Natural Monopoly - a single firm can produce the entire Q needed at the lowest possible cost; economy of scale

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3
Q

Monopoly Demand Curve

A
  • The only seller; therefore has a downward-sloping demand curve (firms in competitive markets have horizontal demand curves at P)
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4
Q

Monopoly Revenue

A

P will always equal AR

P will always be greater than MR

  • because to sell a higher Q, monopoly firm must reduce P
  • in Competitive Markets P=MR
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5
Q

Output Effect

A

higher output raises revenue

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6
Q

Price Effect

A

lower price reduces revenue

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7
Q

Monopoly Profit Maximization

A
  • MR=MC is the profit maximizing Q
  • P is taken from the demand curve at the profit maximizing Q
  • this is profitable if above the ATC; and vice versa
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8
Q

Monopoly Supply Curve

A
  • Monopolies do not have supply curves
  • Monopoly is a price maker; Q does not depend on P
  • Q and P are determined by MC and MR
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9
Q

Monopoly Equlibrium

A
  • P is greater than MR=MC

- Q is too low in monopoly

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10
Q

Price Discrimination

A
  • Selling the same good at different prices to different buyers; based on consumer WTP
  • In Perfect Price Discrimination firm makes pure profit; this is not possible in reality
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