Chapter 14 - Firms in Competitive Markets Flashcards

1
Q

Market Power

A

A firm has this if it can influence the market price of the good it sells

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2
Q

Competitive Market

A
  1. ) Many buyers and many sellers
  2. ) The goods offered by various sellers are largely the same
  3. ) Firms can freely enter and exit the market
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3
Q

Average Revenue = ?

A

Total Revenue / Quantity Sold
OR
The Price of the good ((P x Q)/Q) = P

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4
Q

Marginal Revenue

A

The change in total revenue from an additional unit sold
OR
Price of the good

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5
Q

Profit is maximized by producing quantity at which ____ = ____.

A

Marginal Cost, Marginal Revenue

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6
Q

If MR > MC, the firm should _____ output.

A

Increase

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7
Q

If MR < MC, the firm should _____ output.

A

Decrease

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8
Q

If MR = MC, the firm is at its’ ________.

A

Profit maximizing level.

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9
Q

Shutdown

A

Short-run decision not to produce anything

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10
Q

Exit

A

Long-run decision to leave the market

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11
Q

Shut down if _____ < _____?

A

Price, Average Variable Cost

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12
Q

Sunk Cost

A

A cost that has already been committed and cannot be recovered

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13
Q

Exit if _____ > ______?

A

Price, Average Total Cost

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14
Q

Profit = ?

A

(Price - Average Total Cost) x Quantity

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15
Q

Process of entry & exit ends only when _____ & _____ are equal.

A

Price, Average Total Cost

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16
Q

In the long-run equilibrium of a competitive market with free entry & exit, firms must be operating at their ________.

A

Efficient scale