Chapter 13 (3) Flashcards

1
Q

SHORT-RUN SUPPLY

A

we assume that the # of firms on the market = fixed

–> The total quantity of a good that is supplied at a given price = therefore the sum of the quantities that each individual producer is willing to supply

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2
Q

LONG-RUN SUPPLY

A

The key difference between short-run and long-run supply is that firms are able to enter and exit the market in the long run.

–> The # of firms is NOT fixed –> but changes in response to changing circumstances

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3
Q

the difference between ACCOUNTING PROFIT & ECONOMIC PROFIT

A

IF firms are making an economic profit
–> their revenues are higher than their total costs

–>These total costs = includes opportunity costs (e.g., such as money they could have made if they had invested their resources in other business opportunities

–> understanding that the ATC curve = also includes opportunity costs help us understand what makes firms want to enter & exit a market

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4
Q

the existence of economic profits in a market signals that there is $$$ to be made…

A

–> How will others respond to this again?

–> They will enter the market to take advantage of the profit-making opportunity

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5
Q

but as more firms enter the roasted-plantain market, what happens?

A

• The total quantity offered for sale at any given price increases

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6
Q

What does the new equilibrium imply for the profits made by firms in the market?

A

–> Remember that profits are revenues minus costs

–> As the equilibrium market price falls, revenue falls –> and so do profits

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7
Q

If positive economic profits exist:

A

–> More firms still have an incentive to enter the market to take advantage of them

–>Thus, the process continues –> w/ firms entering the market & driving quantity up & price down

  • ->Eventually, the price will be low enough that economic profits = reduced to zero– P = ATC
  • —-> The market supply curve shifts outward until P = ATC.
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8
Q

when we understand that ATC also includes opportunity cost

A

we can understand better why firms = decide to make the opposite decision–to exit a market

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9
Q

If negative economic profits exist:

A

–>If price falls below ATC –> a firm = may be still making accounting profits

  • ->It could be making more $$ by pursing other opportunities
  • —–> It thus has an incentive to exit the market to invest its resource elsewhere
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10
Q

If negative economic profits exist (cont)

A

Therefore,

  • The quantity supplied at any given price decreases
  • -> the supply curve shifts to the left & and the new market equilibrium is at a lower quantity & higher price

-Price increases: profits also increases

  • The process continues until economic profits are zero
  • -> at which point no more firms exit the market
  • -> they are indifferent between the roasted-plantain market & other business opportunities
  • P < ATC.
    The market supply curve shifts inward until P = ATC.
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11
Q

N THE LONG RUN IN A PERFECTLY COMPETITIVE MARKET:

A
  1. Firms earn zero economic profit
  2. Firms operate at an efficient scale
  3. Supply is perfectly elastic
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12
Q

FIRMS EARN ZERO ECONOMIC PROFIT

A

this doesn’t mean that a business = not earning ACCOUNTING PROFIT

–> Simply means that the firm could not earn greater accounting profit by choosing to operate in a different market, instead

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13
Q

EFFICIENT SCALE

A

is the quantity that minimizes average total cost

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14
Q

We put the three rules together:

A

P = MR = MC

MC = ATC at the minimum of ATC (at its lowest point) 
P = ATC 

P = MC = ATC

–> all three lines intersect at only one point

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15
Q

MC = ATC at the minimum of ATC

A

When a firm produces at a point that satisfies this condition
–> it is necessarily producing the quantity that minimizes average total cost in the long run

–>In other words it is operating at its efficient scale

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16
Q

SUPPLY IS PERFECLTY ELASTIC

A
  • -> We have established that economic profits are zero.
  • For this to be true, price must be equal to the minimum of ATC
  • -> IF anything causes the market equilibrium to move away from the price
  • -> the resulting (+) or (-) profits will cause firms to enter or exit the market
  • Such entry and exit = will increase / decrease the quantity supplied
  • -> until price returns to the level that yields zero economic profits
  • Thus in the long run –> price = the same at any quantity

-This causes the supply curve to be horizontal

17
Q

HORIZONTAL CURVE

A

perfectly elastic, producers will supply any quantity at the market price

  • ->In theory, therefore, in a competitive market
  • -> the price of a good should never change in the long run
18
Q

WHY THE LONG-RUN MARKET SUPPLY CURVE SHOULDN’T SLOPE UPWARD, BUT DOES

A

assuming that the price of good/service = never changes doesn’t seem very realistic

–>We’ll add a few nuances to the model to explain WHY the price doesn’t stay perfectly constant in the long run

19
Q

the main tweak removes the assumption that ALL firms = have the same cost structure

A

In the real world –> this is hardly every true

–> Some firms = simply more efficient than others at converting inputs into outputs

–>The newer firms w/ higher costs = will enter only markets w/ higher prices

–>In practice, therefore, the long-run supply curve will slope upward –> b/c price has to rise to entice new firms to enter & increase the total quantity supplied

20
Q

WHY THE LONG-RUN MARKET SUPPLY CURVE SHOULDN’T SLOPE UPWARD, BUT DOES
cont.

A

in reality, price is equal to the minimum of ATC for the least-efficient firm in the market
–> not for every firm currently in the market

–> Dropping the simplifying assumption that every firm’s cost = the same also overturns the surprising conclusion –> that firms in a perfectly competitive market earn zero economic profit

–>The last firm to enter the market = earns zero economic profit –> b/c its ATC is equal to price

  • -> But more efficient firms w/ lower ATC
  • -> are able to earn positive economic profit