Chapter 13 Flashcards
The Competitive Market
-The market many buyers and sellers
-Goods offered for sale are largely the same
Perfectly Competitive Market
Firms can enter or exit the market
Profit
Total Revenue - Total Cost
Average Revenue
Total Revenue / Quantity
Marginal Revenue
Change in Total Revenue / Quantity
For competitive firms, marginal revenue equals the price of the good.
Marginal Cost increases as the Output ________
Rises
Rules for Profit Maximization
-If marginal revenue exceeds marginal cost, the firm should increase output to increase profit.
-If marginal revenue does not exceed marginal cost, the firm should decrease output to increase profit.
-At the profit maximization level, marginal revenue and marginal costs are equal.
The firm’s ________________ determines how much the firm is willing to supply at any price, is the competitive’s firm supply curve.
Marginal-cost curve
A firm will shut temporarily if the revenue that it would get from producing is less that ______________
Variable costs
The firm ignores fixed cost because they’re considered ______________
Sunk costs
Firm would shut down if Price is less than
________________
Average Variable Cost
The competitive firm long-run supply curve is the portion of its marginal-cost curve that lies _________________________________
Above average total cost curve
Competitive Firm Profit
(P-ATC)*Q
If price is above ATC, firm is
Profitable
If price is below ATC, firm is
Not profitable, losses