Chapter 12: Researching Digital Society Flashcards
1
Q
What is traditional ethnography?
A
A method involving deep immersion in a community to interpret culture from an insider’s perspective.
2
Q
How does virtual ethnography differ from traditional ethnography?
A
It examines online and offline behavior together, seeing no strict boundary in the field site.
3
Q
What is social network analysis?
A
Mapping relationships and patterns in a community, identifying clusters, important nodes, and connection dynamics.
4
Q
What is the purpose of digital research ethics?
A
To protect human subjects by getting informed consent and ensuring anonymity, especially in Big Data studies.
