Chapter 12 lecture (Intellectual properties)

Question 1

intangible property that is the product of ones mind and not ones hands

Answer 1

intellectual property

Question 2

a distinctive mark, word, design, picture, or arrangement that is used by a producer in conjunction with a product and tends to cause consumers to identify the product with the producer

Answer 2

trademark

Question 3

the overall appearance and image of a product

Answer 3

trade dress

Question 4

the use of distinctive or famous trademark, such as “McDonalds,” in a manner that diminishes the value of the mark

Answer 4

trademark dilution

Question 5

the protection of the expression of a creative work; i.e., protection of the fixed form that expresses the ideas

Answer 5

copyright

Question 6

the doctrine which provides for the lawful use of a limited portion of anothers work for purposes of criticism, comment, news, reporting, teaching, scholarship, or research

Answer 6

fair-use doctrine

Question 7

protection that grants the holder the exclusive right to produce, sell, and use the patented object for 20 years; can be obtained for a product, process, invention, or machine or a plant produced by asexual reproduction

Answer 7

patent

Question 8

illegal agreement in which the sale of one product is tied to the sale of another

Answer 8

tying arrangement

Question 9

an illegal contractual arrangement in which two or more parties license each other to use their specified intellectual property only on the condition that neither licenses anyone else to use the property without the others consent

Answer 9

cross-licensing

Question 10

a process product, method of operation, or compilation of information that gives a businessperson an advantage over his or her competitors

Answer 10

trade secret