Chapter 12 - Distribution Flashcards

1
Q

Agent or broker

A

An intermediary that brings together buyers and sellers

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2
Q

Breaking bulk

A

Dividing a large quantity of goods received from a supplier before selling them on in smaller quantities to customers

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3
Q

Direct selling

A

Producers selling their products directly to consumers

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4
Q

Distribution

A

The delivery of goods from the producer to the consumer

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5
Q

Distribution channel

A

The route taken by a product from the producer to the consumer

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6
Q

E-commerce

A

The use of electronic systems to sell goods and services

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7
Q

Intermediaries

A

Links between the producer and the consumer

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8
Q

Retailer

A

A business that buys goods from manufacturers and wholesalers, and sells them in small quantities to consumers

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9
Q

Wholesaler

A

A business that buys goods from manufacturers and sells them in smaller quantities to retailers

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