chapter 1 - people in business Flashcards
what is the definition of a business ?
- a business is an organisation set up to provide goods and services to customers
- people set up a business to make money
name 10 stakeholders in a business
EEEItSCMISP Every elevated eagle in the sky can make individuals see pee entrepreneur employee employer investor interest groups supplier consumer manager producer service provider
what is the role of the entrepreneur in a business ?
- the entrepreneur sees an opportunity and sets up a business to make money and a profit from the idea
- the entrepreneur takes a big risk as if the business fails she will loose all of the money she puts into it
give the names of two entrepreneurs
- Mary Ann O’Brien
- Bill Gates
- explain how Mary Anne O’Brien set up her business
- name the business
- mention if she got any help
- was it a success
- where is she now
- Mary Ann O’Brien set up Lily O’Brien’s chocolates
- she was in south Africa on a holiday and spent 2 weeks in a kitchen making chocolate
- when she returned back to Ireland she made the same batch
- this inspired her to set up Lily O’Brien’s chocolates
- she took a huge risk
- AIB loaned her 40,000 euro
- company is now a success
- exports to countries all around the world
- Mary sold her business for 40 million in 2018
explain why Bill Gates set up his company
name the company
- In the 1970s Bill Gates predicted that computers would be used in every office and home in the future
- therefore he set up Microsoft, a company that makes software
what is the role of an investor in a business ?
- an investor is the person who gives the money (capital) to the entrepreneur that she needs to set up, run and grow her business
- in exchange the investor expects a return on investment. The entrepreneur can pay him back with interest or give him shares in the company
explain the 2 different types of return on investment and give an example for each
INTEREST
-the investor can lend money (debt capital) to the entrepreneur which he expects to be payed back with interest
EXAMPLE
-allied irish bancks (AIB) lend Mary Ann O’Brien over 40,000 euro to set up her business
-therefore AIB was an investor in Lily O’Brien’s chocolates
SHARES
-the investor can give the entrepreneur capital in return for a share in her business
-this is called equity finance
-the return the investor receives is an annual share of the profits called a dividend
-the investor can sell his shares later
EXAMPLE
-to get money to set up her second shop, Anita Roddick sold a half share in her business to an investor for 5,000 pounds.
give 2 examples of investors
- banks give loans to entrepreneurs
- LEOs give grants and cheap loans to entrepreneurs to help them set up their business
what does LEO stand for ?
Local Enterprise Office
who runs local enterprise offices ?
the government
what is the role of an employer in a business ?
- an employer is a person who hires others to work for her
- the employer rewards the employee for the work she does financially with pay, bonuses and commission and non-financially with more holidays
give an example of a famous employer
Aer Lingus hires pilots to fly it’s planes
what is the role of an employee in a business ?
- an employee is a person that works for an employer for a wage
- employees may also come up with ideas to make the business more successful. This is called intrapreneurship
give an example of an employee
a pilot in Aer Lingus flies planes for the airline in return for a wage
give a famous example of intrapreneurship
- when Microsoft workers saw the success of the Sony PlayStation they thought up the idea of Microsoft making their own game console
- They presented their idea to their employer, Bill Gates
- Microsoft launched Xbox games console which was a worldwide success
what is the role of a manager in a business ?
- a manager’s job is to run the business and make sure it achieves it’s objectives
- She engages in the activities of planning, organising and controlling
give an example of a famous manager and say what he did
CEO at Ryanair, Michael O’leary
- Ryanair began with just 1 route in 1985
- MOL turned the company into one of the world’s most successful airlines
what is the role of the producer in a business ?
- producers are manufacturers who take raw materials and use a manufacturing process to turn them into a finished product
- producers operate in the secondary sector of the economy
name the 4 factors producers use to make a product
- land (raw materials from nature)
- labour (employees)
- capital (man-made things such as machinery)
- enterprise (ideas)
give 2 famous examples of producers
- Cadbury takes milk & other ingredients and turns them into chocolate
- Tayto takes potatoes and turns them into crisps
what is the role of a consumer in a business ?
- a consumer is a person who buys goods & services from the entrepreneur for his own personal use
- the consumer also provides the entrepreneur with market research information, by telling the entrepreneur what he likes/dislikes in a product or service
give an example of consumers
when parents pay for childcare for their children they are consumers
what is the role of a supplier in a business ?
- suppliers are other firms the business buys (eg. its stock) from
- suppliers provide the business with goods and raw materials (ingredients) and other things it needs to be successful
give an example of a supplier
pat the baker provides all major supermarkets with bread
what is the role of a service provider in a business ?
- a service provider is a business that offers a range of helpful supports to an entrepreneur
- service providers operate in the tertiary sector of the economy
primary sector of economy
extract materials out of nature
secondary sector of economy
make finished products (out of raw materials)