Chapter 1- History Of Coffee Flashcards
1
Q
What is the legend of coffee’s beginning
A
- Ethiopia is birthplace of coffee
- In Circa AD 800-900, a goat herder (Kaldi) noticed that his goats started jumping upon eating coffee cherries
- later, a monk crushed the coffee cherries and brewed them in water
2
Q
5 key dates in Sbuck’s history?
A
- 1971: Starbucks was founded in Pike Place Market, Seattle. Founded by Jerry Baldwin, Zev Siegl and Gordon Bowker. Sold only whole beans
- 1984: Starbucks served its first caffe latte.
- 2008: Starbucks served Pike Place Roast
- 2013: Starbucks purchased Hacienda Alsacia
- 2014: Starbucks opened first Reserve Roastery in Seattle, 9 blocks away from the original Pike Place Market store
3
Q
Tell me more about Latte
A
- Italian word for ‘Milk Coffee’
- 1 shot of espresso mixed with 6-8 ounces of Milk
4
Q
Tell me more about Pike Place Roast
A
- Multi-region blend in Latin America
- Flavour Profile: Smooth and balanced; subtle notes of cocoa and toasted nuts
- Roast Profile: Medium Roast
- Acidity: Medium
- Body: Medium
- Aroma: Nutty
5
Q
Tell me more about Hacienda Alsacia
A
- 240 Hectare Farm in Costa Rica
- 2 things about its mission: To find out profitable ways to grow coffee, and to come up with disease-resistant coffee crops
6
Q
Tell me more about the Reserve Roastery in Seattle
A
- Features various brewing methods
- Library with 200+ coffee titles
7
Q
How many Starbucks Reserve Roasteries are there? Name the cities in which they are located.
A
- 6 Sites
- USA: New York, Seattle and Chicago
- Italy: Milan
- Japan: Tokyo
- China: Shanghai
