Chapter 1 Flashcards
What is Operations Management?
Addressing efficiency cost and operations from product to client
4 aspects of Operations management
Design, creation, management, and improvements of goods
What is supply chain management
managing flow of materials, information, and people from suppliers to customers
Process Design
Best way to produce product
Inventory Management
Finding best materials cost and inventory order schedule
Product scheduling
Ensuring enough product is available
Quality Management
Ensure each product is of highest quality, proper labels
Common communication scenarios
Talking with managers to see if company is capable of supplying product. Handling production, quality and shipping issues
what are 3 types of goods
good, durable good, nondurable good
what is a durable good
one that lasts 3 years
what is a nondurable good
it is no longer good once used or lasts less than 3 years (a service is nondurable)
What is a service encounter
Any interaction leading to receiving service(ex: a helpful vs unhelpful employee)
Consumer demands what?
innovation, quality, good service, reasonable price
how to increase value?
- increase perceived benefit-same cost 2. increase benefit-reduce cost 3. decrease cost- same benefit
what is value
perception of benefit to price
customer benifits package(cbp)
set of goods, services, feature
what is a peripheral
not essential to primary good but enhance it(free car wash or warranty)