Chapter 1 Flashcards
social psychology
scientific study of how people think about, influence and relate to one another
social thinking
perceive ourselves, judgements, attitudes
social influence
culture, persuasion, groups
social relations
prejudice, aggression, helping
big ideas
we react differently because we think differently
social influences shape our behavior
locality, education levels, subscribed media, culture
internal forces
inner attitudes about specific situations
how does social psychology apply to every day life
how to know ourselves better, implications for human health, implications for judicial procedures, influencing behaviors
is social psychology imply common sense?
problem with it- invoked after we knew facts
hindsight bias
i knew it all along phenomenon
research methods
forming and testing a hypothesis
hypothesis
testable - allows us to test theories
theory
integrated set of principles that explain and predict observed event
correlation research
detecting natural associations - naturally occurring relationships among variables ex. location, fields
positive correlation
moving in the same direction
negative
one goes up, other goes down
correlation and causation
allows us to predict but not tell whether changing one variable will cause changes - do not equal each other
survey research
random sample, unrepresentative samples, order of questions
anchoring bias
wording of questions, framing
experimental research
cause-effect relationship
control
manipulating variables