CHAPTER 1 Flashcards

(33 cards)

1
Q

Definition of Procurement

A

SCOPE: Strategic and holistic
FOCUS: Long-term value, supplier development, optimisation
ACTIVITIES: Market analysis, supplier selection, supplier relationship management and contract negotiation
TIMEFRAME: Long-term, strategic partnerships
DECISION LEVEL: Higher- level, strategic decisions
IMPORTANCE: Ensures value creation, risk mitigation and alignment with organizational goals
EXAMPLES: Developing procurement strategy and evaluating supplier performance

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2
Q

Definition of Purchasing

A

SCOPE: Tactical and operational activity
FOCUS: Short-term transactions and fulfillment of order
ACTIVITIES: Order placement, expediting, invoice payment
TIMEFRAME: Short-term, focusing on immediate needs
DECISION LEVEL: Lower-level, routine decisions
IMPORTANCE: Ensures goods and services are procured on time
EXAMPLES: Issuing purchase orders, checking delivery schedules

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3
Q

PROCUREMENT in the value chain

A

Support activity to provide support to:
- Primary activities (direct procurement, PR buying)
- Support activities (indirect procurement, NPR-buying, general expenses)

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4
Q

PRIMARY ACTIVITIES

A

MTS- Make to stock- standard products, planning based on sales forecast
MTO-Make to order- standardized product with minor customization, production after customer order (Dell laptops, pizzas)
ETO- Engineer to order- all activities from design, customer- order procurement to assembly

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5
Q

SUPPORT ACTIVITIES

A

Computer hard- and software for IT dept
Lease cars
Office equipment
Machinery and equipment for production dept
MRO supplies (Maintenance, Repair, Operations) for maintenance dept

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6
Q

MAIN DIFFERENCES BETWEEN BUYING FOR PRIMARY ACTIVITIES AND BUYING FOR SUPPORT ACTIVITIES

A

PRODUCT ASSORTMENT- Primary: limited to large Support: very large
NUMBER OF SUPPLIERS- Primary: limited, transparent Support: very large, not transparent
PROCUREMENT TURNOVER PER SUPPLIER- Primary: very large considerable Support: limited
NUMBER OF PURCHASE ORDERS- Primary: considerable Support: very large
AVERAGE ORDER SIZE- Primary: high Support: Small
CONTROL- Primary: depends on type of production planning Support: limited, forecast-related or project-related buying
DECISION MAKING UNIT- Primary: engineering, manufacturing specialists dominant Support: fragmented, varies with product or service

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7
Q

SOURCING

A

Finding, selecting, contracting and managing the best possible source of supply on a worldwide basis

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8
Q

SUPPLY MANAGEMENT

A

All activities that are required to manage supplier relationships in such a way that their activities are aligned with the company’s overall business strategies and interests

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9
Q

SUPPLY CHAIN MANAGEMENT

A

The management of all activities, information, knowledge and financial resources associated with the flow and transformation of goods and services up from the raw materials suppliers, component suppliers and other suppliers in such a way that the expectations of the end users of the company are being met or surpassed OR MORE SIMPLY- is the process of making sure that the right products get to the right people at the right time. It starts with getting the raw materials (like wood or metal) from suppliers, then makes the product (like a toy or a phone), stores it, and finally sends it to stores or directly to customers.

It’s all about making sure everything runs smoothly, so customers get what they want, when they want it, and at the best price.

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10
Q

VALUE CHAIN MANAGEMENT

A

All stakeholders belonging to the same value chain are challenged to improve the (buying) company’s value proposition to its final end-customers, i.e. consumers All the people or companies involved in the same value chain work together to improve the product or service the buying company offers to its final customers. The goal is to make the product more valuable, better, and more attractive to consumers, which helps the company stay competitive and meet customer needs.

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11
Q

LINEAR PROCUREMENT PROCESS

A

Tactical Purchasing
This is the process where a company buys things it needs for its operations.
Internal Customer – A department in the company says what they need (e.g., materials, equipment, software).
Determining Specifications – The company decides exactly what they want (e.g., what type of materials, or what features the software should have).
Selecting Supplier – The company looks for a supplier (someone who sells the product) and picks the best one.
Contracting – The company and the supplier agree on the price, delivery, and other details, and they sign an agreement.

Order Function
Once the company has decided what it needs, it’s time to place the order and make sure everything goes smoothly.
Ordering – The company places the order with the supplier.
Expediting and Evaluation – The company checks to make sure the order is being delivered on time and the right way.
Follow-up and Evaluation – After the order arrives, the company checks if everything is okay and if the supplier did a good job.
Supplier Feedback – The supplier gets feedback, so they know if they did well or if something needs to improve.
In short: Tactical Purchasing is about deciding what to buy, picking a supplier, and signing a deal. Order Function is about actually ordering, making sure it’s on time, and checking if everything is right after it arrives.

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12
Q

DuPONT analysis- helps to understand profitability

A

DuPont splits company’s profitability into 3 main parts:
Profitability (Net Profit Margin): How much profit you make for each euro of sales
Efficiency (Asset Turnover): How well you use your assets to generate sales
Financial Leverage (Equity Multiplier): How much of the business is funded by debt versus owner’s money. Example: if you borrow money to increase sales, leverage helps, but too much debt can be risky

Formula; Return on Equity (ROE)= Net Profit Margin x Asset Turnover x Equity Multiplier

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13
Q

According to DuPont analysis

A

Saving 1 Eur in purchasing costs has a bigger impact on net profit margin than earning 1 Eur more in sales

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14
Q

SPEND CUBE:

A

allows us to allocate procurement expenditure from three different angles; sourcing category, suppliers and internal budget holders or departments- The Spending Cube is a way to analyze and organize a company’s procurement (buying) expenses by looking at them from three different perspectives:

  1. Sourcing Category (What we buy)
    Groups expenses based on the type of product or service being purchased.
    Example: Office supplies, raw materials, IT services, transportation.
  2. Suppliers (Who we buy from) (in mock exam- spend per supplier)
    Shows how much money is spent with each supplier.
    Helps identify key suppliers, negotiate better deals, or find alternative suppliers.
    Example: Supplier A provides raw materials, Supplier B provides IT services.
  3. Internal Budget Holders or Departments (Who is spending) (internal customer)
    Tracks which department or team is responsible for the spending.
    Helps control budgets and improve cost efficiency.
    Example: The Marketing team spends on advertising, while the HR department spends on training services.
    Why is the Spending Cube Useful?
    It gives a clear picture of where the company’s money is going.
    Helps find cost-saving opportunities and better deals.
    Improves budget control by identifying which departments spend the most.
    Supports better supplier management and negotiations.
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15
Q

RAW MATERIALS-

A

Materials which have undergone no transformation or a minimal transformation and which serve as the base materials for a production process

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16
Q

SUPPLEMENTARY MATERIALS-

A

Materials that are not absorbed physically in the end product

17
Q

SEMI- MANUFACTURED PRODUCTS-

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Products that have already been processed once or more and will be processed further at a later stage

18
Q

COMPONENTS-

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Manufactured goods that will not undergo additional physical changes, but which will be incorporated in a system with which there is a functional relationship by joining it with other components

19
Q

FINISHED PRODUCTS-

A

all products which are purchased to be sold after negligible added value, either together with other finished products and/ or manufactured goods

20
Q

INVESTMENT GOODS OR CAPITAL EQUIPMENT-

A

Products that are not consumed immediately but which purchasing value is depreciated over an economic life- cycle. These are investment goods or capital goods. They are not used up immediately like food or paper but instead last a long time and lose value (depreciate) over time as they are used in business.

Examples:
Machines in a factory (used for years but slowly lose value).
Company cars or trucks (used for deliveries, but their value decreases over time).
Office computers (used for work but become outdated after a few years).
These products help businesses work but don’t last forever—they wear out or lose value over time! 😊

21
Q

MAINTENANCE, REPAIR AND OPERATING MATERIALS (MRO items)-

A

Materials, which are necessary for keeping the organization running i§n general, and for the support activities in particular

22
Q

SERVICES-

A

Labout-intensive, non- material activities that are executed by third parties on a contract basis. This definition means that services are:

Labour-intensive → They require people’s work and effort rather than just machines or materials.
Non-material activities → Services are not physical products (you can’t touch them like a phone or a car). Instead, they are actions or tasks performed by someone.
Executed by third parties → Companies hire other businesses or professionals (third parties) to do these tasks for them.
On a contract basis → Services are usually provided under an agreement (contract), where the provider does the work for a fixed time or under certain conditions.

23
Q

PROCUREMENT FUNCTION COVERS:

A
  1. Make vs. Buy Decision
    The company decides whether it should produce the goods itself or purchase them from an external supplier.
    Example: Should a car company make its own tires or buy them from a supplier like Michelin?
  2. Defining Procurement Specifications
    Determine what needs to be bought, in terms of quality, quantity, and requirements.
    Example: Ordering 100 high-quality steel sheets instead of just “some metal.”
  3. Supplier Selection & Procedures
    Finding the best supplier that meets cost, quality, and delivery requirements.
    Setting up rules and routines to choose suppliers efficiently.
  4. Negotiation & Contracting
    Discussing prices, delivery terms, and conditions with suppliers.
    Finalizing a legal contract that protects both sides.
  5. Placing Orders & Managing Purchases
    Issuing purchase orders to suppliers.
    Setting up efficient systems for handling orders.
  6. Order Monitoring & Expediting
    Tracking the order to ensure on-time delivery.
    Solving problems if deliveries are delayed.
  7. Follow-up & Supplier Evaluation
    Checking if the product/service meets expectations.
    Keeping records of supplier performance (rating & ranking).
    Filing claims if something goes wrong.

Why is this important?
A well-organized procurement function helps a company:
✔ Save money by choosing the best suppliers.
✔ Ensure quality by defining specifications.
✔ Prevent delays by tracking orders.
✔ Build strong supplier relationships for long-term success.

24
Q

CHALLENGES AND CHANGES IN PROCUREMENT CONTEXT:

A
  1. Global sourcing
    Companies are buying materials and components from low-cost countries to save money.
    Large manufacturers set up International Purchasing Offices (IPOs) to manage global suppliers.
    Challenge: Managing risks like longer lead times, quality issues, and political instability.
  2. Leveraged procurement and supply strategies
    In companies with several manufacturing plants, important savings can be realized by combining common material requirements.
    Leveraged procurement means that companies with multiple factories combine their material needs to buy in larger quantities. This helps them get better prices from suppliers.

The challenge is coordinating between different plants to align their orders and save money.
Imagine you have two toy stores that need to buy a lot of same toys from a supplier. If each store buys only a few toys, it might cost more. But if both stores combine their orders and buy more toys together, the supplier can give them a cheaper price because they’re buying more at once.

The challenge is that the stores need to work together and plan so they can buy the toys together.

3..Sustainable sourcing
Companies must buy responsibly, ensuring suppliers follow ethical, social, and environmental standards.
Challenge: Ensuring compliance with regulations, avoiding suppliers that exploit labor, and reducing carbon footprints.

  1. Resource scarcity
    Essential materials (e.g., rare metals, energy resources) are becoming harder to source.
    Challenge: Procurement must plan ahead to secure long-term supplies and find alternatives when necessary.

5.Digitalization
Procurement is shifting to automated and data-driven decision-making.
Challenge: Ensuring that suppliers integrate with digital systems for real-time tracking and efficiency.

  1. Early supplier involvement
    Suppliers are key innovators, so companies must involve them early in product development.
    Challenge: Selecting suppliers with strong R&D capabilities and fostering collaboration.

Cross- functional sourcing

7.Cross-Functional Sourcing 🤝
Procurement professionals must work with other departments (e.g., R&D, production, finance).
Challenge: Procurement teams need technical skills to understand product requirements and strategic sourcing.

Cross-Functional Sourcing means that people who buy things for the company (called procurement professionals) need to work together with other teams, like the ones that create new products (R&D), make the products (production), or handle money (finance).

Why is this important?
Each team knows different things, like how to build the product or how much money it should cost. Procurement needs to understand all these things to buy the right materials and make smart decisions.

The challenge is that the procurement team has to learn about all the different jobs to make sure they’re buying the best materials and working well with the other teams!

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ORGANIZATIONAL BUYING BEHAVIOR
Professional procurement: Professional buyers with education and experience who know their tasks and responsibilities. Derived demand: Developments in industrial markets are often related to changes in the end- user markets, upstream in the value chain. (Developments in industrial markets depend on changes in the end-user market (where consumers buy products). For example, if more people buy smartphones, companies that make smartphone parts (like chips) will need to produce more, because the demand from consumers drives the demand in the industrial market.) Inelastic, fluctuating demand: Due to the derived demand, price elasticity in industrial markets is frequently lower than in consumer markets. (In B2B markets, the demand for goods is often less sensitive to price changes compared to consumer markets. This means that price changes might not affect how much a business buys, especially if the demand is based on consumer needs. For example, if there's a high demand for cars, the factories that make the parts might keep buying the same amount of raw materials, even if prices go up) Low price elasticity means that if the price goes up or down, it doesn’t change how much people buy that product very much. Geographical concentration:Many business-to-business markets are geographically concentrated (e.g.Silicon Valley). Large order quantities and large amounts of money involved:Business-to-business transactions often involve large quantities of goods and services. Limited number of customers (Buyer power):In industrial markets, there are fewer customers compared to consumer markets. This means the buyers (companies) often have more power in negotiations. They can push for better prices and terms because there are only a few companies they need to buy from.
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MAIN DIFFERENCES BETWEEN B2B AND CONSUMER MARKETING
1. Buying Objective Industrial market (B2B): The goal is to help achieve business objectives (like production efficiency, cost reduction, etc.). Consumer market: The goal is to satisfy personal needs (like comfort, enjoyment, etc.). 2. Buying Motive Industrial market (B2B): Buying decisions are mostly rational (focused on functionality, quality, price). Consumer market: Buying decisions are often influenced by emotional factors (like personal preferences, brand attachment). 3. Procurement Function Industrial market (B2B): Buying is done by professional buyers who are experienced and trained. Consumer market: Purchases are made by consumers (individuals with no professional training). 4. Decision Making Industrial market (B2B): Many people are involved in the decision-making process, and there’s often lots of discussion. Consumer market: Decisions are often impulsive or made without consulting others. 5. Characteristics Industrial market (B2B): Decisions often involve negotiations and intense interactions with suppliers. Consumer market: Purchases are often made without negotiation, with minimal interaction. 6. Product and Market Knowledge Industrial market (B2B): Buyers have in-depth knowledge of products and markets. Consumer market: Consumers usually have limited product knowledge. 7. Order Size Industrial market (B2B): Orders are usually large (in quantity and cost). Consumer market: Orders are usually small (one item or a few items). 8. Demand Industrial market (B2B): Demand is derived (dependent on demand from the end-user market) and can fluctuate. Consumer market: Demand is autonomous (independent) and tends to be more stable. 9. Price Elasticity Industrial market (B2B): Prices are inelastic, meaning demand doesn’t change much when prices change. Consumer market: Prices are elastic, meaning demand is more sensitive to price changes. 10. Number of Customers Industrial market (B2B): Fewer customers (often only a few large buyers). Consumer market: Many customers, as there are millions of consumers. 11. Spread of Customers Industrial market (B2B): Customers may be geographically concentrated (in specific areas like Silicon Valley for tech companies). Consumer market: Customers are spread across large geographical areas, sometimes globally.
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Business-to-business marketing and professional procurement, require active management of relationships within complex organizational networks
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MODELS OF INDUSTRIAL BUYING BEHAVIOR- Variables that affect the buying process
1. Characteristics of the Product The type and features of the product being bought (e.g., is it a machine or a raw material?) can affect the buying process. More complex products might require more research and discussion. 2. Strategic Importance of the Purchase If the purchase is crucial for the company's success or growth (e.g., a key piece of equipment for production), it will be taken more seriously and involve more decision-makers. 3. Sums of Money Involved The cost of the product or service being purchased also plays a big role. Large purchases with higher costs may require more careful planning and approval. 4. Characteristics of the Supply Market How many suppliers are there? If there are many options, a company might have more flexibility. If there are few suppliers, the company might have to make deals with specific ones, which could impact pricing and negotiations. 5. Degree of Risk Related to the Purchase How risky is it for the company if the product doesn’t work? If there is a high risk (e.g., the product is critical for production), the company will be more careful and may spend more time making the decision. 6. Role of the Procurement Department How involved is the procurement department? If they have a big role in the company’s buying decisions, they will influence how purchases are made, from researching suppliers to negotiating prices. 7. Degree to Which Purchased Products Affect Existing Routines Does the product affect how things are done in the company? For example, buying new equipment might change the way employees work. The more a purchase affects daily operations, the more important it becomes to choose carefully.
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KRALJIC MATRIX
The Kraljic Matrix is a tool used by businesses to manage their supplier relationships and purchasing strategies. It helps companies decide how to buy different products based on two main factors: supply risk and the importance of the product to the business. The matrix is divided into four quadrants, each representing a different strategy for managing suppliers. Here's how it works: 1. Strategic Products (High Importance, High Risk) Example: Key components or materials that are essential to the business and hard to get. Strategy: Partnering and long-term relationships with suppliers. These are crucial for the business, so companies need to work closely with suppliers to ensure stability, reliability, and quality. 2. Leverage Products (High Importance, Low Risk) Example: Products that are very important to the business but have many suppliers available (e.g., common raw materials). Strategy: Negotiating better prices and terms. Since there are many suppliers to choose from, companies can leverage this to get the best deals. 3. Non-Critical Products (Low Importance, Low Risk) Example: Products that are not very important to the business and are easy to get (e.g., office supplies). Strategy: Efficient purchasing with minimal focus. These products don’t require much effort, so companies can focus on streamlining their purchasing process and use many suppliers for competition. 4. Bottleneck Products (Low Importance, High Risk) Example: Products that are not very important but are hard to get (e.g., rare spare parts). Strategy: Managing supply risk. These items might not be critical to the company’s operations, but if they run out, they can cause problems. Businesses need to carefully manage the supply to avoid shortages.
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TYPLOGY OF BUYING SITUATIONS
pasiziureti
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DECISIONS MAKING UNIT (DMU)
Influencers Gate keepers Users Buyers Decision makers
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PROCUREMENT SITUATIONS
New task situation *Completely new product from unknown suppliers *High uncertainty regarding outcome *(e.g.acquisition of capital goods) Modified rebuy *New product from known supplier *Existing product, new supplier *Moderate uncertainty regarding outcome Straight rebuy *Known product from known supplier *Low uncertainty regarding outcome *(e.g.consumable items like MRO)
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MAJOR BOTTLENECKS AND PROBLEMS
*Supplier or brand specifications: When specifications for a product are written based on the capabilities of a specific supplier, it can limit the ability to explore other suppliers who might offer better prices or quality. This can create unnecessary dependency on a particular supplier. *Inadequate supplier selection: Not thoroughly checking a supplier’s background (like their financial health or references) can result in unexpected issues, such as the supplier going bankrupt or failing to deliver as promised, which can disrupt the entire supply chain. *Personal relationships: Sometimes, orders are placed with suppliers because of personal relationships rather than their ability to offer the best value. While building relationships is important, it can lead to poor decision-making if the chosen supplier is not competitive in terms of price or quality. *Contracts are too general:Incomplete, drafted up by the supplier or not present at all. Too much emphasis on price:Especially when buying capital equipment, buying decisions need to be based upon total - cost - of - ownership (TCO) rather than on price only. *Poor administrative processes: Putting a sound administrative system in place could lead to significant savings. *Problems in delivery phase: Overdue or incomplete delivery, or quality problems can put the continuity of the business process in danger. *Suppliers are not systematically assessed:This results in unprofessional suppliers and repeating problems.