Chapter 1 Flashcards
Microeconomics
Define economics
Economics is defined as the study of how individuals, businesses and institutions make social choices to optimise their level of satisfaction under conditions of scarcity
What are economic choices based on?
Economic choices are based on a list of wants ranked according to priority.
What is scarcity?
Scarcity is limited goods and services, as well as time. Scarcity gives rise to choice which gives rise to opportunity cost.
Define opportunity cost
Opportunity cost of an activity is value of the next best alternative that must be forgone in order to undertake the activity
What is utility?
Utility is pleasure, happiness or satisfaction from consuming a good or a service
What is rational behaviour?
Economics assumes everyone has a rational perspective and therefore acts with rational behavior. Rational behavior simply means that people make decisions with some desired outcome in mind
What is rational self-interest?
Rational self-interest is an assumption of economics. Meaning that decisions are not free from mistakes or unaffected by emotions and that the desire is to maximise our level of utility. Self-interest behavior is simply behavior designed to increase personal satisfaction
What is a rational consumer and a rational producer?
A rational consumer is someone who maximises utility subject to a budget constraint. A rational producer seeks to maximise the profit of the firm.
What is optimal behavior?
Optimal behavior consists of three elements: calculations, negotiation and expenditure. Rational consumers and rational producers behave at optimal behavior
What does marginal mean?
Marginal means extra, additional or a change in.
What is the decision to obtain marginal benefits associated with it?
The decision to obtain the marginal benefits associated with some specific option always includes the marginal cost of forgoing something else
What are consumer’s aims?
Consumers aims are they want the greatest possible utility with unlimited wants/needs that are subject to the budget contrast
What are producers aim?
Producers aim is to maxims profit with cost constraints and certain production techniques
What is cetris paribus?
Cetris paribus other things equal assumption, it is the assumption that factors other than those being considered do not change. It assumes all variables except those under immediate consideration are held constant for a particular analysis
Define microeconomics
Microeconomics is concerned with individual units such as a person, a household, a firm or an industry
Define macroeconomics
Macroeconomics examines either the economy as a whole or its basic subdivisions or aggregates (government, households, and business sectors)