.chapter 1 Flashcards
• Five eras of American business
industrial, entrepreneurship, production, marketing, and relationship.
• Factors of production
- natural resources and its availability can affect production and cost of goods.
- capital is the man-made tools used like computers and buildings used to produce goods and services.
- human resources is the unique contributions made to the company by its people.
- entrepreneurs risk time and money to start and run a business.
• Five dimensions of a business environment
economic- the government takes steps and encourages people to start business at the right time. Contracts are enforced so business is fair. Corruption can also make it hard to start a business.
competitive environment- quality of product creates long lasting relationships with consumer and money spent on ads won’t bring in new customers like a loyal customer advocating for your business.
Social- specific traits such as age and race businesses tailer their businesses to.
plus, technological and global economy.