Changing Age Identity

Question 1

Featherstone and Hepworth

Answer 1

Argue that the life course has begun to be deconstructed, two processes, e.g. de-differentiation and deinstitutionalisation. Mask of aging, children and adults are more like mature, what do you maintenance can limit physical differences between age groups.

Question 2

Blakie

Answer 2

Retired are now an important consumer group who are targeted with a range of products and services.
Stereotypes of aging have been challenged by a number of celebrity role models. Claim that people are no longer restricted by their age, but it is too soon to talk about the end of old age as class, gender and ethnic divisions still shape the experience of old age.