CH 8-12 Flashcards
List 5 entrepreneurial contexts
- Start up venture
- Major corporation
- Family owned business
- Non-profit organization
- Established institution
(T/F) An entrepreneur creates a company from scratch
True
What is needed to create a business?
- Opportunity
- Resources
- Entrepreneurs
Characteristics of opportunity are…
- Attractive (demand)
- Achievable (realistic/ practical)
- Durable (window of opportunity)
- Valuable (profitable)
Resources include..
- Financial capital
- Human capital
- Social capital
- Government
Where do start ups get their financial capital?
*Most money come from insider equity (family and friends)
Other sources of money:
- investor
- personal debt
- business debt
List the entry strategies to entrepreneurship
- Pioneering - radically different
- Imitative - proven product into new market
- Adaptive - moderately different product or market
List the 5 hardball strategies
- Devastate rival’s profit sanctuaries
- Plagiarize with Pride
- deceive the competition
- Unleash massive and overwhelming force
- Raise competitor’s cost
Give an example of devastating rival’s profit sanctuaries
Walmart hurts Best Buy by offering electronic warranties
Give an example of plagiarize with pride
Samsung copies Apple
Give an example of deceive the competition
Buy small farms secretly
Give an example of unleash massive and overwhelming force
Unilever detergent 65% of market share in Vietnam with massive marketing
Give an example of raise competitor’s costs
Explain allows competitors to win bids for “no profit” customers
List 8 theories of Strategic Control
- Expectancy theory
- Need theory
- Motivator- Hygiene theory
- Equity Theory
- Goal- setting theory
- Operant conditioning theory
- Social learning theory
- Achievement, affiliation and power
What is the motivator for the following:
- Expectancy theory
- Need theory
- Motivator- Hygiene theory
- Equity Theory
- Goal- setting theory
- Operant conditioning theory
- Social learning theory
- Achievement, affiliation and power
- Effort creates outcomes
- Need is a motivator
- Intrinsic and extrinsic needs
- Fairness and justice
- Goal provides motivation
- Link behavior to outcome
- Learning from others and self
- Achieving, personal relationships, control