CH 16 – Global Aspects of Entrepreneur Flashcards
1) Becoming a global entrepreneur requires ________.
A) constant innovation
B) maintaining a high level of quality and constantly improving it
C) being sensitive to foreign customers’ unique requirements and adopting a more respectful attitude toward foreign habits and customs
D) All of the above
D
2) For an entrepreneur, expanding into international markets ________.
A) guarantees its success in the marketplace
B) makes it a member of GATT automatically
C) helps it grow faster and survive competition better
D) leads to business failure for companies under $100 million in annual revenue
C
3) The first obstacle an entrepreneur must overcome on the way to creating a truly global business is ________.
A) finding a joint venture partner
B) learning to think globally
C) locating motivated, multilingual managers for overseas assignments
D) finding overseas distributors for the company’s products
B
4) Before going global, entrepreneurs should ask themselves questions regarding ________.
A) profit potential and commitment of resources for a global effort
B) a viable exit strategy and the cost of not going global
C) the reasons, rationale, and understanding cultural differences
D) All the above
D
5) Only about one-third of the world’s purchasing power lies outside the borders of the United States.
FALSE
6) As the trend toward increased globalization continues, successful companies must consider themselves businesses without borders.
TRUE
7) Success in the global economy requires constant innovation, high quality, and flexibility and the ability to have a new perspective about the potential of a business.
TRUE
8) Small companies that take the plunge into global business can extend their products’ life cycles, raise their quality levels, and increase sales and profits.
TRUE
9) Learning to think globally may be the first (and most threatening) obstacle an entrepreneur must overcome on the way to creating a truly global business.
TRUE
10) Some of the strategic options entrepreneurs have when deciding to go global include the Web, joint ventures, and franchising.
TRUE
11) Entrepreneurs can use the Web to generate sales leads by researching customers and market characteristics in other countries.
TRUE
12) Explain why it is important to “go global.” What benefits can companies that take the plunge into global business expect?
Answer: Small businesses can no longer consider themselves to be domestic companies if they truly want to compete. Political, social, cultural, and economic forces are driving small businesses into international markets. Powerful, affordable technology increases access to information on conducting global business, and the growing interdependence of the world economies makes it easier for companies of all sizes to engage in international trade.
Since the global market offers more niches, the flexibility and speed of a small business can become a competitive advantage.
Advantages of going global include the following:
∙ Offsetting sales declines in the domestic market
∙ Increasing sales and profits
∙ Extending their products’ life cycles
∙ Lowering manufacturing costs
∙ Improving competitive position and enhancing reputation
∙ Raising quality levels
∙ Becoming more customer oriented
13) All of these are steps small companies follow when they begin conducting global business on the Web except ________.
A) connecting to e-mail
B) building a globally-accessible Web site
C) setting up links to related company Web sites
D) using the Web to conduct international market research
C
14) Which of the following statements is/are true regarding export management companies?
A) Most are merchant intermediaries that work on a buy-and-sell arrangement with domestic small companies.
B) They provide small businesses with a low-cost, efficient, independent, international marketing department.
C) Many specialize in particular products or product lines and offer services ranging from market research and advice or patent protection, to arranging financing and handling shipping.
D) All of the above
D
15) An export trading company ________.
A) is a business that buys and sells products in many countries, either in its own name or as an agent for its buyer-seller clients
B) typically offers a wide range of services such as exporting, shipping, storing, distributing, and others to their clients
C) is formed by an agreement by which a licenser gives a foreign licensee the right to use a patent, trademark, copyright, technology, and products in return for a percentage of the licensee’s sales or profits
D) Both A and C above
D
16) Which of the following trade intermediaries lowers the risk of exporting for a small business? A) Export management companies B) Export trading companies C) Resident buying offices D) All of the above
D
17) \_\_\_\_\_\_\_\_ act as international sales representatives in a limited number of markets for various noncompeting domestic companies, typically operating on a commission basis. A) Manufacturers' export agents B) Export merchants C) Resident buying offices D) Foreign distributors
A
18) A resident buying office is ________.
A) a business that buys and sells products in many countries, either in its own name or as an agent for its buyer-seller clients
B) a government-owned or business-owned facility set up in a foreign country to buy products that are made there
C) a firm in an overseas distribution network selling noncompetitive products made by other firms
D) formed by an agreement where a licenser gives a foreign licensee the right to use a patent, trademark, copyright, technology, and products in return for a percentage of the licensee’s sales or profits.
B
19) \_\_\_\_\_\_\_\_ are domestic wholesalers who do business in foreign markets, buying goods from domestic companies and selling them in foreign markets, often handling competing lines. A) Resident buying offices B) Export trading companies C) Foreign distributors D) Export merchants
D
20) Foreign distributors offer small businesses which of the following benefits?
A) A detailed knowledge of the local markets in which they sell.
B) The ability to cover a foreign sales territory thoroughly.
C) The ability to handle all of the marketing, distribution, and service functions in foreign markets.
D) All of the above
D
21) In a(n) \_\_\_\_\_\_\_\_, two or more U.S. small businesses form an alliance for the purpose of exporting their goods and services. The companies get antitrust immunity and share responsibility for the business equally. A) foreign joint venture B) trade intermediary C) domestic joint venture D) export management company
C
22) In a(n) \_\_\_\_\_\_\_\_, a domestic small business forms an alliance with a company in the target nation for the purpose of exporting to that market. A) foreign joint venture B) trade intermediary C) domestic joint venture D) export management company
A
23) The most important ingredient for a successful joint venture is ________.
A) targeting the right country in which to sell
B) getting government approval and avoiding antitrust charges
C) choosing the right partner
D) splitting costs and profits equally
C
24) Which of the following is a common problem in joint ventures?
A) Incompatible management styles among partners.
B) Failure of partners to establish common goals.
C) Failure of partners to carefully determine each party’s contributions and responsibilities, distribution of earnings, etc.
D) All of the above
D