Ch. 14 Flashcards
Goals of experiments?
- Eliminate bias
- Reduce sampling error (by increasing precision and power)
Design features that reduce bias
- Controls
- Random assignment to treatments
- Blinding
Controls
A group which is identical to the experimental treatment in all respects aside from the treatment itself.
Confounding variable
A variable that masks or distorts casual relationship between measured variables in a study
Experimental artifact
Experimental artifact is a bias in a measurement produced by unintended consequences of experimental procedures
Clinical Trial
Experimental study in which two or more treatments are applied to human participants
Methods of Reducing Bias?
- Simultaneous control group
- Randomization
- Blinding
Placebo Effect
An improvement in a medical condition that results from the psychological effects of medical treatment
Randomization
The random assignment of rtreatments to units in an experimental study
Advantage of randomization?
Random assignment averages out the effects of confounding variables
Blinding
Process of concealing information from participants (sometimes including researcers) about which individuals recieve which treatment
(Prevents behaviour change)
Single-blind experiment
Participants unaware of treatment recieved
Double-blind experiment
Like single-blind, except researchers administering the treatment and measuring the respons are unaware of which treatments the subjects are recieving
Methods of reducing the effects of sampling error?
- replication
- balance
- blocking
basically minimizing the “noise”
Replication
The application of every treatment to multiple, independent experimental units