CH 12: Monopolistic Competition Flashcards

1
Q

What are the characteristics of Monopolistic competition?

A

differentiated product,
Large n.o of sellers,
advertising,
easy entry and exit
Price makers

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2
Q

What are the forms of differentiation?

A

By style and type
By location
by quality

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3
Q

What are the features of industries with differentiated product?

A

Competition among sellers
Value in diversity

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4
Q

At what point does the monopolistic competition produce a product?

A

When MC=MR

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5
Q

How efficient is the monopolistic competition market?

A

Monopolistic competition is neither allocative or productive efficient.

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6
Q

What are the benefits of product variety?

A

Motivate firms to earn economic profit.
Consumers have a wide range of option
Product improvement results in high demand

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7
Q

What does the demand curve look like for a monopolistic competition firm?

A

Highly but not perfectly elastic.

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8
Q

What will happen to demand if new firms enter the market?

A

Demand curve will shift to the left because each firm has large number of substitutes.

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9
Q

What will happen to demand if firms leave the market?

A

Demand curve will shift to the right

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10
Q

Why does monopolistic competition firms only earn normal profit in the long run?

A

Easy entry and exit of firms result in normal profit being earned.

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