ch 1

Question 1

4 responsibilities of managers

Answer 1

plan
direct and motivate
control
decision making

Question 2

define structured big data

Answer 2

reports and memos

Question 3

define unstructured big data

Answer 3

videos, pictures, and audio

Question 4

5 Vs of data management

Answer 4

variety
volume
velocity
value
veracity

Question 5

define velocity

Answer 5

rate that data is received and acted on

Question 6

define value

Answer 6

time and money spent to analyze data for desired insights

Question 7

define veracity

Answer 7

users want accurate and trustworthy data

Question 8

define descriptive data analytics

Answer 8

what happened?

Question 9

define diagnostic data analytics

Answer 9

why did that happen?

Question 10

define predictive data analytics

Answer 10

will it happen again?

Question 11

define prescriptive data analytics

Answer 11

how to prevent something from occurring again in the future

Question 12

parts of the value chain

Answer 12

research and development
product design
manufacturing
marketing
distribution
customer service

Question 13

what are stakeholders

Answer 13

employees, customers, creditors, suppliers, communities company is on