ch 1 Flashcards
T/F
Strategic management focuses on integrating management, marketing, finance/accounting, production/operations, research and development, and information systems to achieve organizational success.
TRUE
T/F
Optimizing for tomorrow the trends of today is the purpose of strategic management.
FALSE
T/F
Even though useful, strategic planning has been cast aside by corporate America since the early 1990s.
FALSE
T/F
Resource allocation is included in strategy-formulation activities.
TRUE
T/F
The terms strategic management and strategic planning are synonymous in this text.
TRUE
T/F
A vision statement is, in essence, a company’s game plan.
FALSE
T/F
Strategy implementation is often considered to be the most difficult stage in the strategic management process because it requires personal discipline, commitment, and sacrifice.
TRUE
T/F
The final stage in strategic management is strategy implementation.
FALSE
T/F
Strategy formulation, implementation and evaluation activities occur at three hierarchical levels in a large diversified organization: corporate, divisional and functional.
TRUE
T/F
One of the fundamental strategy evaluation activities is reviewing external and internal
factors that are the bases for current strategies.
TRUE
T/F
An objective, logical, systematic approach for making major decisions in an organization is a way to describe the strategic-management process.
TRUE
T/F
Strategic management is an attempt to organize qualitative and quantitative information in a way that allows effective decisions to be made under conditions of uncertainty.
TRUE
T/F
Anything the firm does especially well compared to rival firms could be considered a competitive advantage.
TRUE
T/F
Once a firm acquires a competitive advantage, they are usually able to sustain the competitive advantage indefinitely.
FALSE
T/F
Although the Internet has increased in popularity, it has actually led to increases in company expenses.
FALSE
T/F
While the number of people shopping online has increased, the average amount spent online has decreased.
FALSE
T/F
One of the ways in which the Internet has transferred power from businesses to individuals is by making comparison-shopping quick and easy.
TRUE
T/F
Most traditional retailers have tried in vain to use their online sales to boost in-store sales.
FALSE
T/F
In order for a firm to achieve sustained competitive advantage, a firm must continually adapt to changes in external trends and events and effectively formulate, implement, and evaluate strategies that capitalize upon those factors.
TRUE
T/F
Strategists are usually found in higher levels of management and have considerable authority for decision-making in the firm.
TRUE
T/F
The middle manager is the most visible and critical strategic manager.
FALSE
T/F
All strategists have similar attitudes, values, ethics and concerns for social responsibility.
FALSE
T/F
A vision statement answers the question, “What is our business?” whereas a mission statement answers, “What do we want to become?”
FALSE
T/F
A clear mission statement describes the values and priorities of an organization.
TRUE
T/F
Strengths and weaknesses are determined relative to competitors.
TRUE
T/F
In a multidivisional firm, objectives should be established for the overall company and not
for each division.
FALSE
T/F
Objectives should be measurable, challenging, reasonable, consistent and clear.
TRUE
T/F
Annual objectives are long-term milestones that organizations must achieve to reach short-
term objectives.
FALSE