Catalysts for starting a business - DORM BELLS Flashcards

1
Q

What is D?

A

Demographic

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2
Q

What is O?

A

Observations

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3
Q

What is R?

A

Research

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4
Q

What is M?

A

Media

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5
Q

What is B?

A

Brainstorming

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6
Q

What is E?

A

Exposure

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7
Q

What is the first L?

A

Laws

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8
Q

What is the second L?

A

Lifestyle

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9
Q

What is S?

A

Skillset

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10
Q

What does demographic mean?

A

a change in the demographic of an area

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11
Q

What does observations mean?

A

observations made

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12
Q

What does research mean?

A

research conducted

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13
Q

What does media mean?

A

a pattern detected in the media

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14
Q

What does brainstorming mean?

A

Brainstorming and SWOT analysis

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15
Q

What does exposure mean?

A

exposure to ideas, opportunities for rebranding and contacts - trade shows and exhibitions

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16
Q

What does laws mean?

A

changes by the government to the laws

17
Q

what does lifestyle mean?

A

lifestyle changes - e.g. greater community interest in diet and exercise

18
Q

What does skillset mean?

A

unique skills developed in a hobby e.g. celebrity chefs or fitness expert