Case interview Steps

Question 1

(Steps) Entering a New Market

Answer 1

Step 1: Determine Goals and Objectives

Step 2: Determine State of Current/Future Market

Step 3: Investigate whether it is Good Business Sense to enter the market

Step 4: If we enter the market, determine the best strategy to become a major player

• Start from Scratch
• Acquire an Existing Player
• Form a Joint Venture / Strategic Alliance

Question 2

(Steps) Industry Analysis

Answer 2

Step 1: Investigate the Industry Overall

Step 2: Investigate the Suppliers

Step 3: Determine the Future Industry Outlook

Question 3

(Steps) Mergers and Acquisitions,

Answer 3

Step 1: Determine Goals and Objectives

Step 2: Due Diligence. Research the Company and Industry

Step 3: Determine Pricing

• Is the cost at Fair Value
• How will we afford/finance the cost

Step 4: Determine any Exit Strategies

Question 4

(Steps) Developing a New Product,

Answer 4

Step 1: Think about the Product

Step 2: Think about our Market Strategy

Step 3: Think about our Customers

Step 4: Think about Financing

Question 5

(Steps) Pricing Strategies

Answer 5

Step 1: Investigate the Product/Market

Step 2: Choose a Pricing Strategy

• Competitive Analysis
• Cost-Based Pricing
• Price-Based Costing
• Company Objectives

Step 3: Determine Supply and Demand

Question 6

Turnarounds

Answer 6

Step 1: Gather Information

• The Company
• The Industry
• Product / Services
• Competitors
• Financing

Step 2: Choose the Appropriate Actions

• Learn as much as possible about Company/Operations
• Review Services/Products/Finances
• Secure Efficient Financing
• Review Employee Efficiency
• Determine Short-Term and Long-Term Goals
• Devise a Business Plan
• Visit and Reassure Clients/Suppliers/Distributors
• Prioritize Goals and Gain Small Successes