Business WJEC GCSE Key Terms Flashcards
Backward vertical
integration
When the suppliers of a business are taken over by that business.
Advertising media
The various places where advertisements may be found such
as television, newspapers or the internet.
Procurement
Obtaining or buying of goods and services from an external source. These are to be used in the production process or are to be sold on.
Diversification
Diversification allows a business to enter a different market in addition to the one they are already involved. This enables the business to spread its risks should the original business fail.
Feedback
The response by a customer following the purchase of a good or service. This will be used by the producer to improve what has been produced.
Objective
a short or medium term target of a business needed to reach its aim. An objective might be to increase sales by 20% in the next 5 years.
Total revenue
The full amount of money taken in by a business when selling all its goods in a particular period. It is calculated by multiplying the selling price by the number of goods sold.
Total cost
The full amount of money spent by a business when producing the goods sold in a particular period. It is calculated by adding its fixed costs to its variable costs.
Profit sharing
An additional reward paid to workers to reflect the profits earned by the business.
Piece rates
Piece rates are paid to workers based on the number goods which are produced.
Performance related pay
An additional payment to workers who reach or exceed targets set in advance by the management.
Revenue
The amount of money taken in by a business when selling a good or service.
Workforce
The people who are working or looking for employment.
Sales process
A series of steps taken from when the potential buyer meets the prospective seller until after the final sale is made.
Business plan
Helps in decision making by showing the aims and objectives of a business and the strategies and requirements needed to achieve these. It also provides information to banks and other possible providers of finance to persuade these to grant loans and other monies to the business.
Curriculum vitae (CV)
Written by a person looking for employment. It outlines that individuals personal details, qualifications, experience and interests in the hope that these impress a possible employer.
Induction training
Used when new workers are employed so that they become familiar with their new surroundings and the specific methods and policies of the particular business.
SMART objectives
An acronym used as a guide to setting business objectives. It stands for Specific Measurable Agreed Realistic Timed.
Fixed cost
Costs which always stays the same no matter how many goods are produced.
Focus groups
Consumers brought together by businesses to discuss their reactions to products before they are launched.
Logistics
The management of the movement of goods from where they are to where they are needed: often between the manufacturer and the consumer.
Loss leaders
Products put on sale, usually in supermarkets, at prices which make no profits and may even make losses in order to attract customers into the shop to buy other goods.
Primary research
Collecting original information for a specific purpose: this is often called field research.