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Marketing > Business market > Flashcards

Business market Flashcards

Marketing (13 decks)

Topic 1 Introduction, Marketing definition, marketing process

Topic 2: Marketing environment

Topic 3 Marketing Information System and Marketing Research

Topic 4: Consumer market

Business market

Company and marketing strategy

Competitive strategy

Marketing strategy

Marketing Mix: Product

Marketing mix: Price

Marketing mix: Place

Marketing mix: Promotion

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