Business Key Terms Flashcards
Asset
Any item value that a business owns, such as its machinery or premises
Bank overdraft
A facility offered by a bank that allows an account holder to borrow money at short notice
Biased
Unbalanced or inclined to agree with particular judgement or idea rather than presenting the evidence fairly
Brand loyalty
A customer’s willingness to buy a product from a particular business rather than from its competitors
Business plan
A document that outlines how an entrepreneur is going to set up a new business
Competitive advantage
An advantage a business has over its rivals that is unique and sustainable
Consumer
Someone who buys and uses goods and services
Convenience
A product or service’s ability to fit in well with a customer’s lifestyle or routine, the ease with which it can be used and/or its easy-to-reach location
Customer base
The clients who buy the products/services of a business, a proportion of whom are repeat customers
Demographics
Relating to the structure of a population
Differentiate
Shows that a product is different from similar products
E-commerce
Using the Internet to carry out business transactions
Enterprise
A person or organisation with the purpose of producing goods and services to meet the needs of customers (can also mean entrepreneurial activity)
E-tailing
Retailing to customers through the Internet such as through an e-commerce website
Exports
The flow of goods and services out of a country (and into another country)
Entrepreneur
Someone who creates a business, taking on financial risks with the aim of making a profit from the business
Imports
The flow of goods and services into a country (from another country)
Innovation
Changing an existing product or process
Interest
The cost of borrowing, or a percentage of the amount of money borrowed that must be repaid in addition to the original amount borrowed
Invention
Creating something completely new
Investment
Putting money into a business with the intention of making a profit