Business Fundamentals Unit 24/25 Flashcards
Year 9 Summer 2/Year 10 Autumn 1
What is the sales price?
The price a product sells for.
What is the quantity?
The number of products sold.
What is revenue?
The price of the product multiplied by the number of products sold.
What is the primary sector?
This means the raw materials are extracted, e.g. fishing, farming, forestry etc.
What is the secondary sector?
This means the manufacturing, where raw materials are converted into products.
What is the tertiary sector?
This means the transport and sales, where the products are transported and sold to customers.
What are variable costs?
Costs that increase when you make more products, e.g. materials, packaging, wages etc.
What are fixed costs?
Costs you have to pay even if you do not make/sell anything, e.g. premises, salaries, insurance.
How is the total cost calculated?
When the variable costs and the fixed costs are added together.
What is the design mix?
The three elements considered when developing a product: function, aesthetics and cost.
What is function?
The purpose of the product.
What is aesthetics?
The look and feel of the product.
What is cost?
The cost/money spent making the product.
What is revenue?
The money from customers.
What are costs?
The money spent making the products.
What is profit?
When the revenue is bigger than the costs.
What is a loss?
When the costs are bigger than the revenue.
What is the Marketing Mix?
A tool that outlines the key elements a business should consider when developing its marketing strategy. The 4Ps stand for Product, Price, Promotion, and Place.
What is the Product?
The business needs to know everything about the product they are going to sell, e.g. features, colours, purpose.
What is the Price?
The business must consider the impact of the price on the consumer, e.g. good value for money in comparison with competitors - “Perceived product value to the customer”.
What is Promotion?
The business must ensure the product is received well by the target market, e.g. tv, social media - “Perceived by the customer”.
What is Place?
The business must consider the shops and places that the product can be sold.