Business Enviroments Flashcards
Macro def=
NO CONROL!!!
-Part of external environment
-Business have no control over events taking place.
-Events occurring in the business, may impact on events in the macro environment
Tools may be used to analyze the macro environment to: make business better.
Market environment def=
LITTLE TO NO CONROL
-Where goods and services are bought and sold
When conducting an ENVIRONMENTAL SCAN- identify issues and opportunities and threats in market environment
Macro environment eg;
Petrol prices are not controllable
Inflation is is not controllable
Climate change is not controllable
Market environment eg:
When selling goods at school your market environment are the people in that environment aka your market
IT IS YOUR MARKET IN YOUR ENVIRONMENT LITERALLY
Micro environment def=
FULL CONTROL
- part of internal environment
Micro environment 8 functions:
*purchasing
*production
*human capital
*Financial
*public relations
*Administrative functions
*General management
*Marketing
Industry sectors:
Primary
Extraction of raw materials
- such as farming, mining
Industry sectors:
Secondary
Involves the manufacturing of raw from the primary sector
Scarfs, jeans, t-shirts
Tertiary
Industry sectors
The selling process, buying of products. Involves the provision of goods + services
- Picnpay
Quarternary:
Industry Sectors
-Review of the product with continuous research to make it better
- involves in the research of science +technology
E.g= TESIA, online shopping, if u can put less chemicals in bread to make it healthier
Quinery
Industry sectors
-High level decisions by government
E,g- media, government decisions =load-shedding
Business sectors
Public
- Are= The business owned by the government. They provide collective services
- e.g= education, healthcare, police
Business sectors
Private
- Established by private entrepreneurs
Primary purpose is PROFIT - divided into formal sector and informal sector
Formal
Business sectors
- Are: Businesses that are registered for tax to the South Africa Revenue Services (SARS)
-SARS form part of the GDP= ( Gross Domestic Profit)
GDP def=
Total number of goods in a country