Business economics Flashcards

1
Q

Total profit calculation

A

Total revenue - Total costs

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2
Q

What is the main objective of a firm?

A

To make profit

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3
Q

How does a firm achieve more profit?

A

Increasing revenue or decreasing costs

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4
Q

How to increase revenue?

A
  • Increase productivity
  • Specialisation
  • Division of labour
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5
Q

What are the pros of specialisation?

A
  • Increased efficiency
  • Increase expertise, no time wasted
  • Less time training multiple skills
  • Can solve the problem of scarcity, resources being used more efficiently, more output produced per unit of input
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6
Q

What are the cons of specialisation?

A

Workers may become bored

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7
Q

Total revenue calculation

A

Price x quantity sold

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8
Q

Total cost calculation

A

Fixed costs + variable costs

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9
Q

What are fixed costs + examples?

A

Costs that remain constant regardless of the level of output.. e.g Rent, loan repayments, fixed salary costs and marketing

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10
Q

What are variable costs + examples?

A

Costs that change with output e.g Packaging, energy and fuel costs, raw materials, commission bonuses

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11
Q

What is the equation for average variable costs?

A

Total variable costs/output

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12
Q

What does the fixed costs curve look like?

A

Flat

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13
Q

What does the variable costs curve look like?

A

45 degrees

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14
Q

What is the short run?

A

Amount of time by which at least 1 factor of production is fixed

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15
Q

What is the long run?

A

Amount of time whereby all factors can be varied

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16
Q

What are the 4 factors of production?

A

Land, labour, capital and enterprise

17
Q

Equations for:

  • Average cost
  • Average variable cost
  • Average fixed cost
  • Marginal cost
  • average total cost
A

Average cost = Total cost/output
Average variable cost = Total variable cost/output
Average fixed cost = Total fixed cost/output
Marginal cost = Change in total cost/change in output
Average total cost = average variable cost + average fixed cost

18
Q

What is the marginal cost?

A

The cost to produce one more unit

19
Q

What does the graph of AC and MC look like (draw it)?

A
  • Costs on Y axis
  • Output on X axis
  • MC initially decreases then increases
  • AC decreases then decreases, hitting the MC curve at the lowest AC
20
Q

What are the benefits of specialisation?

A
  • It can help with the problem of scarcity, if more resources are used efficiently, more output can be produced per unit of input
  • Training costs are limited as workers are only trained to perform simple tasks
  • Better quality and higher quantity of products for the same amount of effort overall - i.e. increased labour productivity
21
Q

What are the disadvantages of specialisation?

A
  • Workers can do repetitive tasks which can lead to boredom
  • Countries can become less self sufficient and Over reliant. For example if a country specialises in manufacturing and imports all of its fuel, it could be in trouble if it falls out with its fuel supplier
  • Lack of flexibility and can lead to structural unemployment, for example if companies move elsewhere then the workforce left behind could find it difficult to adapt
22
Q

What are the 4 functions of money?

A
  • Medium of exchange
  • A measure of value
  • A store of value
  • A standard (or method) of deferred payment
23
Q

Why does the marginal cost curve initially decrease and then begin to increase in the short run?

A

The law of diminishing returns, so the MC curve is always U shaped

24
Q

What is the law of diminishing marginal returns?

A

As the level of a variable factor input is increased, marginal product (or marginal returns) will eventually begin to diminish