Business: Consumer Behavior Flashcards

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1
Q

aroma

A

a pleasant or distinct smell

(기운 좋은) 향기, 아로마

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2
Q

a pleasant or distinct smell

(기운 좋은) 향기, 아로마

A

aroma

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3
Q

aspirational

A

having strong desires or ambitions to achieve something great

출세지향적인

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4
Q

having strong desires or ambitions to achieve something great

출세지향적인

A

aspirational

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5
Q

diffuse

A

to spread widely, making something less concentrated (especially related to water, air and things that flow)

널리 퍼진, 분산된

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6
Q

to spread widely, making something less concentrated (especially related to water, air and things that flow)

널리 퍼진, 분산된

A

diffuse

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7
Q

disperse

A

to scatter in different directions (to give out)

(이리저리) 흩어지다, (넓은 지역에) 흩어지다

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8
Q

to scatter in different directions (to give out)

(이리저리) 흩어지다, (넓은 지역에) 흩어지다

A

disperse

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9
Q

emulate

A

to copy or try to match the behavior, qualities or success of someone or something

(흠모하는 대상을) 모방하다[따라 가다]

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10
Q

to copy or try to match the behavior, qualities or success of someone or something

(흠모하는 대상을) 모방하다[따라 가다]

A

emulate

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11
Q

HVAC

A

refers to the heating, ventilation, and air conditioning systems in buildings

난방, 환기, 공기 조절

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12
Q

refers to the heating, ventilation, and air conditioning systems in buildings

난방, 환기, 공기 조절

A

HVAC

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13
Q

incorporate

A

to include something as part of a whole

(일부로) 포함하다

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14
Q

to include something as part of a whole

(일부로) 포함하다

A

incorporate

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15
Q

linger

A

to continue or stay longer than the usual time (to not leave right away)

(예상보다 오래) 남다[계속되다], (자리를 떠나고 싶지 않아서) 더 오래 머물다

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16
Q

to continue or stay longer than the usual time (to not leave right away)

(예상보다 오래) 남다[계속되다], (자리를 떠나고 싶지 않아서) 더 오래 머물다

A

linger

17
Q

negate

A

to cancel the effect of something, especially by denying or reversing it

무효화하다, 효력이 없게 만들다

18
Q

to cancel the effect of something, especially by denying or reversing it

무효화하다, 효력이 없게 만들다

A

negate

19
Q

stench

A

a strong, bad smell or odor

악취

20
Q

a strong, bad smell or odor

악취

A

stench

21
Q

upbringing

A

the way a person is raised when they were young (the experiences that create their character)

양육

22
Q

the way a person is raised when they were young (the experiences that create their character)upbringing

양육

A

upbringing

23
Q

brand equity

A

the overall value and strength of a brand

브랜드 자산

24
Q

the overall value and strength of a brand

brand equity

A

brand equity

브랜드 자산

25
Q

price fluctuation

A

changes in the price of a product or service over a certain period of time

가격변동

26
Q

changes in the price of a product or service over a certain period of time

가격변동

A

price fluctuation

27
Q

demographic

A

statistical data related to the population, including age, gender, income, education, and occupation

인구통계, 인구학적인

28
Q

statistical data related to the population, including age, gender, income, education, and occupation

인구통계, 인구학적인

A

demographic

29
Q

micro-moments

A

the brief and critical instances when consumers use their mobile devices to quickly access information

새로운 것을 배우거나, 검색하거나, 구매하고 싶을 때 반사적으로 스마트폰을 통해 그러한 욕구를 바로 충족시키는 현상

30
Q

the brief and critical instances when consumers use their mobile devices to quickly access information

새로운 것을 배우거나, 검색하거나, 구매하고 싶을 때 반사적으로 스마트폰을 통해 그러한 욕구를 바로 충족시키는 현상

A

micro-moments

31
Q

feedback loop

A

the process of taking in information from users and making adjustments for a better outcome

순환 고리

32
Q

the process of taking in information from users and making adjustments for a better outcome

순환 고리

A

feedback loop

33
Q

sustainable consumption

A

making choices that have a positive impact on the environment and society

지속가능한 소비

34
Q

making choices that have a positive impact on the environment and society

지속가능한 소비

A

sustainable consumption